Recent Posts

5 Reasons Why Your Business Should Stay Up-to-Date With Equipment Maintenance

By Ashutosh Jha → Monday, February 18, 2019
Do you have a proper preventative maintenance schedule in place?

If not, you should consider the importance of equipment maintenance. Of the 4,340 fatal work injuries, 17% of those are a result of contact with equipment.

5 Reasons Why Your Business Should Stay Up-to-Date With Equipment Maintenance
[Image Source: EZ Office Inventory]
Preventative maintenance can help your business's equipment last longer. Check out these five reasons why you should stay up-to-date on equipment maintenance.

1. Reduce Injuries

One of the best reasons for preventative maintenance is to reduce injuries. When workplace equipment isn't working properly, there is a higher chance of injuries. The best way to help prevent people from getting hurt from heavy equipment failures is to have regular maintenance inspection.

2. Increase in Equipment Efficiency

Staying up to date with equipment maintenance can increase equipment efficiency. Regular maintenance will help you catch any equipment issues. This helps you be sure that the equipment is running as efficiently as possible.

Preventative equipment maintenance checks for wear and tear. For example, during an inspection, you'll learn if there are any issues with your industrial brakes. If they need replacing, companies like Kor-Pak can provide you with new parts to ensure peak performance.

3. Save Money

As a business owner, you want to save money when you can. Construction equipment repair can be pricey, but you can save money when you catch these problems early on. Routine preventative maintenance is necessary to stay proactive.

It's easy to ignore small issues. Equipment isn't working as well, but you let it slide because you don't want to bother with it. Over time, these small problems can turn into big problems.

Big problems can cost a lot of money. By performing regular preventative maintenance, you can prevent some of the larger equipment breakdowns before they occur.

4. Save Time

Not only can regular equipment maintenance save money, but it also saves time. Preventative maintenance may mean shutting the equipment down for a few hours to make sure that it works properly, but when equipment breaks down, you lose a lot more time.

The upside is that you can schedule maintenance, so you will be able to plan around this short downtime. You can't, however, plan emergencies that shut down equipment for long periods of time. When equipment is out of service, business is halted and it can be difficult to make that time up.

5. Emergency Prevention

When you notice equipment issues through regular inspections, you can prevent emergencies from occurring. When you follow preventative maintenance checklists, you can discover problems early. This can prevent emergency shutdowns and equipment failures saving you time and money.

Be Sure to Stay Up to Date on Equipment Maintenance

There are many benefits to staying up to date on equipment maintenance. This allows you to save time and money as well as prevent equipment breakdowns and employee injuries. Scheduled maintenance should be a non-negotiable for your business.

Do you have a blog for your business? If you're ready to start your own blog and make money from it, contact us today.

Stock Management 101: How to Keep Your Inventory Under Control

By Ashutosh Jha →
Each year, retail-based businesses lose around $46 billion due to inventory shrink. In short, inventory shrink is caused by things like shoplifting, ordering errors or less than stellar inventory auditing procedures. If your business provides goods to the general public, staying ahead of inventory issues should be one of your top priorities.

Over the past decade, online businesses have grown in popularity. With an online business, the only overhead cost you will have is related to operating a warehouse. The only way to keep your online business profitable is by keeping a close eye on stock management issues.

The worst mistake most business owners make in relation to stock control is ignoring problems until they cause major problems. The last thing you want is for a customer to order a product you don’t have in stock. Not only will this make the customer mad, but it could also tarnish your image.

The following are stock management 101 things you need to consider when trying to keep your inventory under control.

#1 Stock Management 101- Prioritizing Inventory is an Essential Part of Stock Management

Getting to know your inventory and how it sells can be very helpful when trying to devise a stock management strategy. Failing to get information on how frequently a product is ordered will make it impossible to avoid inventory-related mistakes. With this information, you can create a list of which products should be reordered on a regular basis.

When paired with reorder point formula, prioritizing inventory can be effective. The best way to get the information you need about the products your warehouse is by looking at a sales history report.

These reports will provide you with a breakdown of how often a product is ordered and whether or not customers have been unable to order due to low or no inventory. The time and effort you put into prioritizing your inventory will pay off in the long run.

#2 Stock Management 101- Accurate Product Information is a Must

As you begin to develop a system to organize your inventory, you need to make sure you have access to all of the product information. This information should include things like barcodes, where the supplier of the product is located and how scarce it is.

In some cases, the location of the product manufacturer will make the item scarce during certain times of the year. For instance, if a product manufacturer is located in New England, you may experience shipping delays during the winter months.

Adequately preparing for product scarcity is much easier when arming yourself with the right information. Failing to see production information from all angles will make it difficult to avoid inventory-related issues in the future.

#3 Stock Management 101- Routine Inventory Audits Should Be a Priority

Some business owners think that once they have an inventory management policy in place, they can switch to autopilot. In reality, you will have to audit your inventory and test your management policies on a regular basis. Simply setting and forgetting inventory management is a recipe for disaster.

While a yearly inventory audit is the standard, you can perform this procedure any time you want. It may be a good idea to perform inventory audits on a bi-monthly basis for a while. Doing this will give you information on what parts of your inventory management policy needs to be refined.

Once you have ironed out the inventory problems being experienced, you can go to a once a year audit. Making sure your whole team is on board with the inventory management process can make it easier to implement.

#4 Stock Management 101- Take a Look at Supplier Performance

All of the inventory management optimizations in the world won’t fix supplier-related issues. Keeping a close eye on supplier-related delays and problems can help you address before major disasters occur.
When a supplier is habitually late with shipments or delivers damaged packages consistently, you need to replace them. The longer you wait to fix this problem, the harder you will find it to provide your customers with the quality items they deserve.

Before choosing a new supplier, you will need to do your homework. Finding out how long a supplier has been in business and what type of track record they have is essential. Once you have this information, narrowing down the list of available suppliers will be a breeze.

#5 Stock Management 101- Abide By the 80/20 Rule

New business owners tend to have a problem with estimating how much money should be spent on inventory. When first starting out, you need to make sure your inventory is fully stocked. Neglecting to do this may cause issues with customer satisfaction.

Most business owners abide by the 80/20 rule. This rule states that for every 80 percent of the profits your business generates, 20 percent of it should be spent on new inventory.
The items you purchase should be the products that sell the fastest. This will help to ensure you don’t run out of these items.

#6 Stock Management 101- Embracing the Power of Inventory Management Technology

Trying to manage your inventory manually can lead to lots of errors being made. The best way to avoid these problems is by using inventory management technology. Luckily, there are a number of inventory management software programs on the market.

These programs are designed to help with every aspect of your business. The right program allows you to scan in new inventory and keep track of the existing products you have on the shelf.

#7 Stock Management 101- Inventory Optimization is an Ongoing Process

When it comes to successful stock management, there is no magic wand to wave over the problems you have. Continually testing and optimizing your stock management strategy is the only way to keep it effective.

Looking for more advice on running an online business? If so, check out our article on the best plugins for your WordPress e-commerce website.

Top Pros and Cons of Virtualization

By Ashutosh Jha → Sunday, February 17, 2019
An estimated 85% or more or organizations use virtualization at some level. That level of adoption means that if you don't use virtualization, you must start soon.

If you're just starting a business, you might find yourself scratching your head. Maybe you'd ask something like, "What is virtualization?"
In essence, virtualization is when software mimics the functions of a piece of hardware. A common example is when you run both a Windows and Linux operating system on your computer. Your computer basically pretends that one of the operating systems has its own hardware.

As with most tech advances, there are many pros and cons of virtualization. Let's jump in and look at some of the big benefits and pitfalls.

6 Top pros and cons of virtualization

Let's start top pros and cons of virtualization which will help you understand the virtualization process better.

Pro #1: Server Consolidation

In the early days, it was a basic truth that businesses rarely got full use of their servers computing power. Even though the raw computing power existed, the basic software setup ran one instance of an operating system. That meant expanding your capacities meant more servers.

Virtualization throws that model out the window. Since you can run multiple operating systems on the same physical server, you can get lots of virtual servers.

That lets you take advantage of all that raw computing power. It also means you can consolidate a lot of operations onto a few servers.

Pro #2: Improved Productivity

As lean methods trickle down into basic business thinking, productivity becomes a big concern. One big tenet of lean thinking is the elimination of waste. One area of potential waste is employee time.

Virtualization can help with that problem. Let's say you fly someone out to California for a business meeting. The potential client asks about your current stock and whether you can provide X units by a given date.

With virtualization, your employee can log into your system from their laptop and access that data in real-time. They can run a virtual desktop right in the meeting.

No wasted time making calls after the meeting. No shooting off an email from their phone and waiting for a response..

The same applies to those working at home.

Pro #3: Long-Term Cost Reduction

Business and enterprise-grade server equipment isn't cheap. A rack full of servers can represent tens of thousands of dollars in hardware investment. That's before you even consider software licenses.

Then, you must consider replacement costs. While no absolute rule exists, most businesses work on a 3-year to 5-year replacement cycle.

So, you don't shell out tens of thousands once. You shell out that much every few years.

The server consolidation you get from virtualization makes this much less painful. Replacing three high-end servers will cost you quite a bit, but nothing compared with replacing 10 or 15 high-end servers.

You also save in less obvious ways. Say you reduce your total servers by 60%. That's 60% less hardware your IT people must provide maintenance on.

All of that time they don't spend on physical maintenance is time they spend on other -- potentially more profitable -- work.

Con #1: Short-Term Costs

The long-term cost saving is not a mirage. You will almost certainly save big if you run a lot of servers now. The short-term costs may prove a different story.

While virtualization is something of a norm these days, not every server offers native support for it.

For example, let's say your servers are all on the last year of a five-year replacement cycle. You might discover that none of your current equipment will work for virtualization.

Even if you can consolidate down to fewer servers, you must replace them now. You may also end up shelling out for new software licenses that cover virtualization.

A related bit of bad news is that not all software will work with virtualization. That can leave you in a position where you must replace an application with one that will work. Alternatively, it can mean running a separate server for just one or two applications you can't live without in your business.

Con #2: Learning Curve

A virtual server, the software that controls it, and the digital environment it lives in may prove new to your IT team. After all, you probably didn't hire on virtualization skills if you didn't use it before now.

That means one of two things. One option is that you hire people with the right skills. That means a recruitment and interview process in a time of fierce competition for IT pros.

The other option is that your current team must get up to speed on the infrastructure before you can really take advantage of virtualization. Learning new skills takes time and there's no perfection the first time out.

For example, Citrix storefront customization is a relatively easy task for someone who knows how it's done. For someone who's never seen or heard of Citrix before, the first run at customization can prove slow and error-prone.

Con #3: Virtual Server Sprawl

Virtualization can eliminate physical server sprawl and create virtual server sprawl. Once your IT team is up to speed on the software, they'll find deploying a new virtual server is quite simple.

It's simple enough that they can start creating virtual servers all the time whether it's warranted or not. This can create a different kind of inefficiency. All those virtual servers soak up the resources of the physical hardware without providing a lot of benefits.

Think of it like opening up a dozen programs on your computer, even though you only really need two of them. All those open programs slow things down because they're eating resources like processor time and memory.

Parting Thoughts on the Pros and Cons of Virtualization

When you consider the pros and cons of virtualization, the benefits generally outweigh the pitfalls. Here is the summary of the pros and cons of virtualization.

You maintain fewer servers, which gives you a lot of knock-on benefits. There is less physical maintenance, lower cooling bills, and less electricity usage. You also get improved productivity and lower long-term costs.

The pitfalls are typically short-term problems, such as hardware upgrades and licensing, training, and server sprawl.

We provide information about business, technology, and blogging. We also offer online marketing consulting and services. For questions, comments, or more information about our marketing services, please contact us today.

7 Social Media Tips For Your Business

By Ashutosh Jha →
Social media is one of the most effective marketing tools available today. It has the ability to help you increase the effectiveness of your brand, customer base and monitor customer feedback. It is also a useful tool to increase company profits and sales of products or services. The following social media tips can help you make effective use of social media in your business.

7 top social media tips for business to grow

Let’s start and see some of the top social media tips for business to grow. These are easy and required for any kind of business in 2019.

#1 Listen

There are numerous chats and conversations going on there. Some of them may be not related to your business that affects you. Be wise and listen to what people are talking about before being part of the conversation. This way you will get the chance to know what is important to the target market and come up with a good marketing strategy.

#2 Keep it brief and direct to the point

You do not need to write a novel for success with social media. If your message is short and to the point, it will be read. One useful trick when writing about your product is writing what you want to say, then coming back through your draft and cutting out the words you really do not need, this will make your message more concise and powerful.

#3 Be visual

Add photos and videos to your social content. This will enhance participation and is ideal for companies offering their products online. If you have a service-based business like G Squared Sydney, think of a picture that contains words or a picture that complements the text. Especially if you’re into some business which attracts the visuals like travelling, design, garments, printing etc. then this become even more important. You can use the tools to create some great images and videos. Or even you can hire some visual designers to create this for you.

#4 Be part of the conversations

When you participate in some of the conversations, it means that you are interested and concerned with what your prospective clients are saying. Doing this will give you the opportunity to show how knowledgeable you are, helping to create your authority.
Ask questions, keep debates going and times come up with a little controversy. It makes people talk, this way you will be able to gather first-hand information. Make sure you have a system to respond as quickly as possible to comments (both good and bad), to make the most of the social media.

#5 Show gratitude

Social media gives you an opportunity to communicate and interact with your friends and clients, who supported your business in a positive manner. You can appreciate them by getting to know their posts and what they are tweeting if possible, share their updates and messages. Doing this will make them feel special and appreciated, therefore they will continue to support your business.

You may hire someone to keep up to date your social media activities. For example, to reply messages, answer the questions asked in message and comments. This makes your brand reliable and help you grow your business.

#6 Assess your goals

You should evaluate your goals critically. Have a clear picture of your objectives and then determine if it is feasible. Some companies want to create awareness, while others are concerned about what competitors do. Achieving your basic goals will keep you motivated.

#7 Focus on Quality than Quantity

There can be N number of things which can be done online but you don't need all. You just need to focus on the quality rather than quantity. Don't start flooding your business social media profiles. Rather focus on your audience and what they're looking for. Here you need to also take care of the niche you're working.

As per the report of Stackla, 86% customers say, authenticity is something they see when deciding the brand they're looking to go ahead.

Wrapping it up!

Using social marketing is one of the best ways to bring a bigger network base, increase profits, and sell products. However, managing your accounts on social networks takes time and commitment. Using an independent consultant or an advertising consultant can help you do so effectively so that your company can take advantage of social network benefits.

What it Takes to Qualify for Business Loan Requirements

By Ashutosh Jha → Saturday, February 16, 2019
Most of the 30 million small businesses in America are run by people like you. Some businesses have more than ten employees, but many employ one or two people.

This can present all kinds of challenges for business owners like yourself. One challenge may be how to keep your business growing. You may feel you need to hire, but you just don’t have the funds to do so.

You’ve heard a bit about business financing, including credit cards and loans. You know access to this type of funding could help you build your business.

You’ve also heard that it’s more difficult to access this type of funding. What are the business loan requirements you’ll need to meet to qualify?

Our article will go over the requirements and more. When you’re done reading, you’ll be ready to start the application process.

The Fundamentals of Business Loans

There are a few different types of business funding you could access to grow your business. These include credit cards, lines of credit, and even venture capital.

One of the most common types of business funding is the business loan. How do business loans work?

A business loan is usually an installment loan, which means you take out a lump sum of money. You then pay it back in installments over a set period of time, usually with interest.

To get a business loan, you’ll have to qualify for one. This is similar to the process for getting a personal loan, but there are a few extra considerations.

Basic Business Loan Requirements

If you’re interested in obtaining a business loan, you’ll need to meet the requirements. Although requirements change depending on the lender, most ask for the same information.

To get a business loan, you’ll need to provide:

  • The amount of money you want in the loan
  • A breakdown of what you’ll use the funds for
  • Information about the industry, including risk
  • Information about the business’s finances

Since the loan is for your business, the lender is in the business’s financial health. You’ll need to provide information on revenue and cash flows. You’ll also have to report on how long you’ve been in business.

If you’re trying to find start-up capital, a business loan may not be the right choice. You may be able to qualify for certain products meant for new businesses. You’ll still need to provide information about projected revenues and cash flow.


Your Personal Finances

Many people wonder if their personal finances will play a role in their ability to get a loan for the business. The short answer is “yes.”

Most lenders will take a look at business ownership. They’ll want to know things like your credit score and your debt-to-income ratio.

If you don’t have a great credit score, you may not be able to qualify for a loan. There are things you can do to improve your credit score. You may also be able to qualify for loan options designed for people with poor or bad credit.

Look at Different Lenders

We mentioned that small business loan qualifications will change from lender to lender. Some lenders will even put different qualifications on different kinds of loans.

It goes without saying you should do some research on lenders. Some will be more sympathetic to your financial situation than others.

If you have poor credit, for example, some lenders may not consider you. Others offer loans for people with low credit scores.

Where can you find new business loans?

Banks and other financial institutions are obvious choices. They’re often the most risk-averse. If you don’t have stellar credit or your industry is high-risk, you may need to look elsewhere.

The Small Business Administration also offers loans for small business owners like you. The requirements for each of their programs are different. If you don’t qualify for one program, you may qualify for another.

There are also other emerging options. New, online platforms connect lenders and business owners looking for funding. Microlenders may also be an option for you.

You may want to look for funding specific to your business. For example, a construction company building multifamily homes could apply for a loan designed for this purpose. You can click here to learn more about this type of loan.

Submitting a Loan Application

Before you put together a loan application package, review your business loan options. Certain lenders will provide more money or a better interest rate.

You may want to apply to a few different lenders to keep your options open. Remember that many queries can cause your credit score to dip temporarily. It’s best to space out loan applications to avoid this.

When you’re ready to apply, you’ll put together a loan application package. This will include all the information we mentioned above. This paperwork proves you meet the requirements of the loan.

You’ll likely need to submit:

  • A record of the business’s financial results and future projections
  • Personal financial information, including tax returns
  • A business plan, which will include the owners’ resumes

The business plan may also detail how the funds will be used. If your plan says you'll grow by hiring more employees, it may show how much of the loan will go to paying new workers.

You may want to get professional help when you apply for a business loan. You need to be sure you’ve provided the right information. If you forget something, the lender will reject your application.

Grow Your Business with the Right Funding

Business loan requirements shouldn’t keep you from accessing the capital you need. There are many different ways to find business funding. Loans may be just one of the options available to you.

With the right funding, you can keep growing your small business.

If you’re looking for more tips on how to grow a business, check out the advice we share on the blog. Our insights can help you grow toward a more successful tomorrow.

10 Types of Blogs that Make Money - 2019 Update

By Ashutosh Jha →
Are you looking to make money off the internet? The best way to do it is by blogging.

If you’ve checked the internet lately, here’s what you’ll see. Bloggers are some of the biggest moneymakers on the internet. Once you hit your stride as a blogger, this is what happens.

Types of Blogs that Make Money
You’ll be making outlandish income through your blog once the real money starts pouring. If you’re new to the blogosphere, you might have a few questions yourself.

What are the types of blogs that make money? Which blogs that make the most money?

Today, we’ll answer that for you. We have 10 of the best blogs that you can start with. They need a bit of research and a bit of extra passion to boot.

Are you ready? Here’s a laundry list of ways you can make good money.

1. Make Money Online Blog

Let’s start with the most obvious way to do it: the “make money online” blog. The make money online blog scheme sounds scummy, and for a reason. Many bloggers approach it the wrong way, some creating techniques that are questionable at best.
Among the types of blogs that make money, this blog type needs the following to be successful:

  • Good quality research
  • Sound understanding of trends
  • Ability to create long-term plans

If you have a knack for trends like buying and selling products, business tutorials, and the like, this is one of the blogs that make the most money for you.

2. Health and Fitness

Health and fitness are one of the most popular influencer-type blogs out there, making some of the most significant money on endorsements. What types of blogs make the most money in fitness? They're the ones teaching people about healthy living.

In today’s internet landscape where everyone eats unhealthy foods and stays sedentary, an honest-to-goodness fitness blog that shows results will make some great money.

If you’re not super trim right now, that’s another niche you can try! Start your blog journey from Day 1, show what you're doing on your fitness journey, and the techniques that you’re using. Make your life an adventure!

3. Medical Tips Blogs

What types of blogs make the most money? One of them is medical blogs. People will always have complaints about their body, so teaching them how to take care of it works.

You would not, however, want to be one of the woo blogs on the internet. Do you want success in the health niche? Make sure that your information has scientific backing, and isn't pseudoscience.

You can even point people to some medical webinars online that they can view here.

4. Parenting Blogs

If you’re a parent and you think you’re doing your job well, some of the blogs that make the most money are parenting blogs. We’ve seen them, and they have a strong following.

The advent of helicopter parenting means you have people needing your advice. Provide some sound advice on crucial areas. Vaccination, healthy nutrition and the like are some of them.

Again, if you’re planning to start a parenting blog, you would want to stay on the side of the evidence to keep the money coming.

5. Lifestyle Blogs

Unique lifestyle blogs are the types of blogs that make money and get success online. With the advent of lifestyle consultants like Marie Kondo, you need to have a method that works.

Lifestyle blogs can have many different topics to focus on. From college kids to mommy lifestyles to travel blogs, there’s so much you can talk about.

If you want success in this type of make money online blog, you need to have the aesthetics to do it. You want something that works and something that can inspire people to follow you.

6. Thrifty Living and Personal Finance

Money is tight these days, and people know that. Even then, many still lack the discipline to start saving themselves. They need someone to teach them better tricks to optimize their finances.

When we’re talking about blogs that make the most money, thrifty living and personal finance are some of the best. People like seeing new ways to save their money.

Tips on saving money don’t mean penny-pinching though. You want straight up methods on how to save a few hundred dollars at a time at the very least.

7. Home Decor and Interior

We love good looking homes. It doesn’t matter if you’re living in an apartment or have your own home. Learning how to make it look good and feel good is crucial.

Home decor is one of the types of blogs that make money from showing how to make gorgeous interiors and exteriors. They especially excel if you can put up quality images each time.

Teach how to organize the home, DIY crafts and more. Men and women love these blogs and traffic is always good.

8. Food and Recipe Blogs

People will always love food. Food is life to many, especially niches that provide practical help to its readers. What types of blogs make the most money include blogs with good food in them.

People try to learn how to cook with recipes from online blogs. With so many recipe sites, a great option is to stick to one or two types of food.

You can pick anything between international fair, quick and simple recipes or even gourmet eats. You want something that you can do yourself and show artistic images for doing so.

9. Baby Care Blogs

Want to make a wad of cash from your blog’s income? Then you want to be one of the baby care blogs that make the most money.

A sub-niche of parenting blogs, baby care blogs are great for both traffic and income. You can monetize almost everything in this blog type, from baby gear, newborn care, and many more.

If you’re a mommy, this is an excellent opportunity to build on your rep. Teach people how to take care of their babies. People are showing interest.

10. Personal Development Blogs

In the age of the internet, where social media connects us, people tend to feel more isolated. Sadness and depression is the norm, and people are looking for blogs that inspire. Personality development blogs are one of the types of blogs that make money.

Personality development blogs are not all inspiration. They’re practical knowledge blogs that coach you through the hardships of life. You’re doing life coaching on the internet.

These blogs make much money not only from affiliates but from webinars, consultation and 1 on 1 coaching. You do them right, and you’re getting stable income.

Try Out These Types of Blogs That Make Money

Blogging is one of the internet’s most profitable ways to make an income. If you plan on blogging, you want a unique niche that people want. The types of blogs that make money are those that help people.

If you’re looking for more ways to make money online, there’s a way to learn more. For that, check us out here at Tricks Road.

Don’t hesitate to read our other guides. From launching a powerful Adwords campaign to unique business ideas, we have your back.

5 Best Digital Marketing Campaign Tools to Smarten It

By Ashutosh Jha → Thursday, February 14, 2019
While many businesses attempt to create a digital marketing campaign independently of the tools available to aid them, why create your marketing scheme alone?

5 Best Digital Marketing Campaign Tools to Smarten It
Digital marketing tools can help you to create a sleek, organized and manageable marketing campaign that you can track alongside your other responsibilities. This guide will reveal the best tools for your needs and how to implement these.

5 best digital marketing campaign tools to lead the online business

Let’s start and see some of the major areas of digital marketing and their respective tools helping you make campaign better.

#1 Search Engine Optimization Tools

Search Engine Optimization is a necessity when it comes to your marketing campaign, and getting onto the first page of Google’s ranking results is important for your brand’s visibility and the amount of traffic to your website. Search Engine Optimization Tools allow you to establish links, track your ranking and can help to improve your content.

These websites also analyze your SEO to fix any problems you may have, such as broken links and poor connections. Tools like these can help to take the pressure from your campaign by giving you a clear and simple insight into the performance of your SEO, and they can even take pains to fix these problems so that you do not need the expertise to fix these yourself.

#2 Feedback and Research Tools

Feedback and Research Tools can give you extremely insightful information about how your businesses campaign is being received by others, and there are many tools to help you collect this information and understand its impact.

Video Insight platforms can be an exciting and innovative tool to help you to utilize and analyze feedback. Voxpopme allows you to receive direct input and feedback from visitors in an engaging way, and you can even fit these into infographics and filters which can help you to find the information that you need when you need it.

#3 Social Media Tools

Social media tools can do wonders for omnichannel marketing, allowing you to integrate your social media campaigns from many platforms into one. Each social media application has its own personalized software that enables you to produce content on multiple channels and allows you to target your ads more succinctly towards specific users and your target audience.

Facebook’s Power Editor, which allow you to create specialized and highly targeted marketing campaigns individual to your company. Depending on which leading social media platforms you’re using, you may select dedicated software for that.

#4 Content Tools

To analyze the success of the content on your websites, such as your blog posts and articles, most website creators such as Wordpress, which is a great platform for blogs and journalism, have specialized analytics and targeted tools from which you can view your stats. These tools allow you to see who you are targeting, who is subscribing to your website and how many views you are getting, along with tools through which you can tailor your website to your own needs or create your blog from pre-packaged themes.

There are many content marketing tools which help you generate the content, share the content in various platforms and alert when something happens. This even helps you outreach for the link building campaigns which helps in SEO.

#5 Email Marketing Tools

If you’re looking to send the emails, email marketing tools are the solution for you. These tools allow you to send the emails on the verge. That means you can make your email delivery automated and utilize your email list in the best way.

There are email marketing services which you can use for this purpose. Some of these are free while others are paid. If you’re just starting with the email marketing, you may start with the free tools like MailChimp and MailMunch and further can select any premium tools. Even you can upgrade to the premium plan of these free software.

Wrapping it up!

There is a fantastic range of blogging tools that can help you to utilize digital marketing to the best of your ability, making the process quicker and easier. From social media to video insight platforms, these can help you to create a connected and integrated campaign which is widely viewed by your target audience and shows your business off to its best.

10 Most Popular Solar Blogs To Follow

By Ashutosh Jha → Wednesday, February 13, 2019
If solar energy is your thing, you’re probably looking for a solar blog to follow to keep up to date with all the latest news and trends.

Solar resourcing is a popular method when it comes to renewable energy and looking out for the planet--and there are several blogs to keep track of.
10 Most Popular Solar Blogs To Follow
10 Most Popular Solar Blogs To Follow
But which ones are the best? We’ve selected 10 for you to keep an eye on, keeping you totally up to date on all the solar issues.

1. Renewable Energy World Blog

This daily blog supplies news and updates about solar energy as well as technology developments and reviews of suppliers within the industry.

What’s especially great about this blog is the fact that it provides consistent and constant updates. So those that visit the blog will have up to the minute information from all the latest sources within the solar energy world.

What’s also excellent about this blog is its honesty and finger on the pulse approach.

URL: renewableenergyworld.com

2. Solar Quotes Blog

This solar energy blog boasts in excess of 1000 entries that also pride themselves on being up to the minute and current.

Reader feedback demonstrates that the information in this blog is an excellent resource for information on everything from renewable energy stories to the ins and outs of the industry and its products.

If you are looking to learn about research and producers, Solar Quotes is the blog for you. It is an excellent resource when it comes to panels, batteries, the economy, installations and innovations within the sector.

URL: solarquotes.com.au/blog

3. Ecoelectric Blog

The company Ecoelectric has been operating for the past decade and focuses on building automation specifically.

It specializes in core areas of the electrical contracting industry. This involves the likes of commercial building works as well as domestic building.

They also write frequently about the involvement of modular AC batteries in home energy supply systems.

URL: ecoelectric.com.au/blogs

4. Solar Love Blog

This blog loves solar.

With over 1000 followers, the Solar Love site provides commentary and information about the industry, charting changes and key information and movements within the sector.

It's also got a little science thrown in, for those looking to fully understand the ins and outs of solar energy.

URL: ilovemysolar.com/blog

5. Solar Wake Up Blog

This site claims its mission is to "bring the top news articles to subscribers and solar executives every morning."

Priding itself on being "where the solar industry comes to read the news," Solar Wake Up's blog gives a daily debrief of the major talking points from the world of solar energy.

It has an ethos: keep its visitors informed and help make the industry ticking over smoothly and most effectively.

Each day, the blog will list key points for the day. But the articles are always intriguing and unique. The topics covered on this blog are diverse, but always intriguing and different.

Reading this blog will leave you more than informed and very enlightened.

URL: solarwakeup.com

6. Sonnenseite Blog

This blog demonstrates examples of how to overcome obstacles when it comes to solar energy use.

If you're concerned, or have issues, concerning the effects on the environment, ecosystems and the environment, Sonnenseite is bound to answer your queries and put to bed any specific worries you may have.

URL: sonnenseite.com

7. Sun Harvest Blog

This company prides itself on installing homes and businesses with the best of the best solar energy products.

Its blog mainly hones in on money saving tips for the solar energy user. It is particularly handy if you’re looking for professional advice about tax credits and exemptions.

Articles on Sun Harvest’s blog site also discuss why solar panels are excellent ways for the consumer to leave a smaller carbon footprint on the environment.

URL: sunharvest.ca/blog

8. Solar Industry Mag Blog

Solar Industry Mag is essentially an online magazine for those looking to learn more about the world of renewable solar energy. It’s more industry-focused though--looking at business solar use. It does look at urban solar use too though.

It provides first-hand industry insider knowledge and opinion pieces. These might include thorough assessments of solar tools, technology, and initiatives. The info is always up to the minute and forward thinking, meaning you’re likely to have the most top-notch industry advice featured in the blog posts.

The posts are always looking to the future of the industry too.

URL: solarindustrymag.com

9. Good Energy Solutions Blog

This site looks at the process of transitioning into the use of green energy. This blog, therefore, is excellent for those starting out or hoping to research options and benefits when it comes to portable solar power.

This blog is like a helping hand or a guiding light for those kick-starting their forte into renewable energy sourcing.

URL: goodenergysolutions.com/blog

10. Pick My Solar Blog

This site examines trends and updates in the solar energy world. It also looks at localized incentives in the sector.

Another great site to visit if you're new to the sector, Pick My Solar offers the reader a guide, for free, that will help you take initial steps towards solar energy use.

Topics include how solar actually works, financing and energy metering.

URL: blog.pickmysolar.com

The Best Solar Blog for You

If you check out all of the solar blog sites listed above you’re bound to find one ideal for you.

Each one has a different niche and you’re bound to stumble across one or more that feeds you the information you’re looking for in a solar energy blog.

Can you recommend any others? Or perhaps different types of renewable power blogs that you think might be of interest to your fellow readers?

Drop us a line by getting in touch

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