7 Tips to Setting Up for an Exhibit for Your Business

By Ashutosh Jha → Last Updated on Monday, March 4, 2019
Exhibitions go way back in time. Their increasing popularity is nothing but a consequence of the many benefits that they bring.

7 tips for setting up exhibit for business

We’re going to talk about some of the best tips for setting up exhibit for your business. These will help you plan for exhibition for the best of the business. Here are the seven tips to having a successful exhibition:

7 Tips to Setting Up for an Exhibit for Your Business

1) Dealing with a Top Exhibition Supplier

Despite their aplenty benefits, exhibitions can be quite expensive and time-consuming. Thus, it would be wiser to contact a top exhibitions supplier to help you showcase your products and services in the best way possible.

Choosing a good supplier can be challenging given the wide range of options currently available online. The worrying trend about most of the suppliers is that they only focus on one type of product, which again, they can only deliver to specific venues. https://www.expocart.com/ is committed to making your trade show a success by making the whole process a whole lot easier. A good exhibition supplier believes that all exhibitors deserve a better and hassle-free way to organize their stands, and this is what they set out to achieve.

2) Plan in Advance

Planning is a critical aspect of any successful trade show. Therefore, if you are looking to make your exhibition a success then you need to plan beforehand. Some of the key planning aspects to keep in mind at this point include the logistics and pre-show campaign.

3) Train your Sales and Executive Team

Having good salespeople is one such a vital aspect you cannot afford to skimp. Consider training the personnel thoroughly while at the same time outlining the objectives of your project and the stakes involved. One of the best ways to achieve this is by providing some incentives to motivate them upon completing the delegated tasks successfully. It is worth reminding that your staff is the backbone of your project and the more comfortable they become, the higher the chances of making your exhibition a success.

4) Be Active on Social Media

It is undeniable that social media provides one of the best platforms to market your business. Using this platform to inform your customers about your participation in the event could greatly benefit your trade show. Photos are an ideal way of spreading the message. Consider posting them before, during, and after the major event.

5) Provide Plenty of Giveaways

The idea of investing extra money in giveaways that attract many attendees is quite appealing. These may range from anything including pens, brochures, business cards, and magnets all of which should bear your company name and logo. Many attendees admit that one of the key reasons for attending a trade show is to take home some goodies from the event. Thus, it is of utmost importance to help them achieve this.

6) Organize Pre-Show Booth Meetings

Pre-scheduling booth meetings with your customers, prospects, and partners could go a long way towards making your trade show a success. It is crucial to set realistic goals for your team as you register a gradual increase on a yearly basis. Besides, you should also consider creating a shared calendar to give your team an insight into the booth schedule.

7) Follow-Up

You can schedule a debrief call with your team soon after the trade show. This is the perfect moment to take note of what worked well during the show as well as the key areas that need improvement in the future. Upload all leads into your customer relationship management (CRM) before sharing it with your team within 48 hours following the conclusion of the event.


There were some of the top 7 tips to setting up for an exhibit for your business. You can plan your business efficiently and beneficially using these tips. I would love to know what other you follow to keep business beneficial.

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Ashutosh Jha

Ashutosh Jha is a professional blogger, Blog and IT Consultant. He writes about Blogging, SEO, Making Money, Internet Marketing and Web Design.
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