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9 Money Saving Tips for Bloggers [Take Action Now]

By Ashutosh Jha → Thursday, December 8, 2016
It is very easy to start a blog but getting traffic, making money from blog and most importantly saving that money is the big thing. In this post, I am going to talk about few best money saving tips for bloggers.

While starting a blog, every newbie faces issue regarding budget, knowledge and resource crunch.
Money Saving Tips for Bloggers
Almost every month, I receive 2-3 emails asking how to start a blog and make money with some problem listed like-

  • I don’t have much budget to start a blog
  • I am a student
  • How I can manage the time
  • I am not able to save money earned from blogging and so on…
Well, these are very generic questions and everyone face. Even I did too. Especially the last one where I was unable to save much money earned from blogging.

Then I tried many things and started making a to-do list and found significant improvements. Here in this blog post, I am going to list the main seven main points which helped to save more. I am sure this Nine money saving tips for bloggers will help you as well.

Top Money Saving Tips for Bloggers: 9 Proven Techniques

Let’s start with some of the best money saving tips for bloggers. You will find many bloggers or people living online life complaining about the saving and this post is for all those who wish to save some amount.

#1 Look for combination of Freebies

Usually, bloggers keep on searching the best blogging tools which can save their time and provide maximum ROI.

But as the price of internet marketing tools is high and so many are unable to buy. The best option for this is the combination of free tools which complete the same requirements.

For example, let’s say you need some software like Grammarly. Also, Grammarly provides many features apart from the main grammar checking like plagiarism checking, etc. which is available in only premium version.

Again the Grammarly Premium is available for at least $11.99 when you will buy their yearly plan, but everyone can’t afford this. Even you can use Grammarly premium free, but that is for only one month.

The best alternative to this is, use the free version of Grammarly and then use any plagiarism checker tool for plagiarism.

By this way, you can save some good amount of money. But there are some limitations also-

  • Premium version of tools have more features
  • You will have to manage multiple accounts

#2. Wait for Some Big Events/Holidays

During some holidays or events, manufacturers provide huge discounts and deals on their products.

Sometimes you may even find the discount up to 85-90% also which is huge. Let’s say some product cost around $100, and if you’re able to grab a discount of 90%, then you are getting at just $10.

You may find a bigger discount on Black Friday, Cyber Monday, New Year, Easter, Christmas, etc.
Money Saving Tips for Bloggers

#3. Look for the Coupons

Coupons are the excellent way to save money on online transactions. You can get some lucrative offers and discounts using coupon codes.

There are multiple coupons sites where you can visit to get the coupon codes for a discount on any product you are purchasing online.

Recently, when I was buying hosting, I got a deal for 20%. I was about to make payment and simply checked coupons to get some additional discount and found a deal of 20%.

To get the best coupon just search “product name+ coupon” in Google and you will find hundreds of website offering coupon code. Just go through the description of the coupon and if it is suitable for you, copy it and apply.

For examples, if you are looking for American Swan coupons, just search this keyword in Google and get all the available codes.

Similarly, you can also search for “product name + offers”. For example, Ajio offers to get the offers available on Ajio.

You can also check our Tesla Theme coupon code and UniHost Hosting Review for the offers on WordPress theme and hosting.

#4. Participate in Giveaway/Contests

Giveaway and contests are a good and smart way to attract visitors and convert visitors into a subscriber.

Many bloggers and internet marketers keep on organizing a giveaway for some blogging tools, Hosting packages to attract some subscribers and promote their blogs and products. You should participate in those contests to get a chance to win the tools.

Such contests just ask you to like on Facebook, Tweet and/or subscribe which won’t take more than a couple of minutes. In response, if you will win the giveaway, you will have amazing blogging tools to use.
Money Saving Tips for Bloggers
Who knows you can be the lucky person or can be one of the lucky people? :)

#5. Reviews

You must be hearing bloggers getting some gift from companies and PRs’ to promote their brand and products.

Some companies ask you to write a review about the product and promote it in your network in exchange for some gift which may be the product.

You can approach the company which manufactures the tool you are looking to get and contact for the free copy and in response to a review post on your blog.

Recently I wrote a blog post on how to get Grammarly premium free where you can see how to approach a company to provide your free premium access to their product in exchange for a review on your blog.
Money Saving Tips for Bloggers
The benefit of this method is, you can also earn from an affiliate. If someone buys from the affiliate link of your review, then you can make a certain percentage of the sale amount which usually varies from 10-80%.

#6. Co-ordinate with other bloggers

Let’s say there are some products which you are not promoting and want to buy such products?

In such cases, check your friends’ blog or fellow bloggers’ blog. If someone from your group is promoting, just check how much affiliate commission company is providing in that product.

Let’s say it is 50%. Now approach that particular blogger and say you want to buy it from his/her link but want some part of the commission (e.g. 20-30%).

Your friend will never ignore such offers as he/she will also make some commission and you are also getting good deals.

The only thing you need to take care here is, the other person should be your close friend, or you have done any form of business together due to obvious reasons.

#7. Go for long term

You will always find companies providing great deals on long time subscription. For example, if you will look at the Ahrefs subscription, you will find 20% off on yearly subscription, and this is not just with Ahrefs but almost all the products.
Money Saving Tips for Bloggers
So if you have tried the product and you feel that it worth in the long term consider buying it for longer.

But before buying any product for a longer period, ask some questions to yourself to avoid unnecessary expenses.

  • Do you need this product?
  • For how much time you need?

#8. Diversify the investment

Many bloggers are struggling when it comes to the investment of the money they earned from blogging.

As I said, investment and saving are equally important as learning is and so you should plan accordingly. It can be something like below-

  • Invest some part to grow your blog/business through which you are earning
  • Keep some part of your expenditure
  • Invest few percentage to enhance your skills
  • Save/invest the rest of your amount
Usually, if you will see government employee investing, they don in FD or LIC, so similar fixed return funds. While IT or corporate sector employees tend to do in SIP, mutual funds, etc. apart from the traditional investment.

I have seen blogger also investing in Bitcoins, Bonds, etc. So the main thing is to diversify your investment and spread it across Fixed Deposits, PPF, Bonds, ELSS, Mutual Funds and Equity Market.

#9. Use co-working places

If you are a full-time blogger and feel working at home decreases your productivity then it’s time to move ahead and find a dedicated space for working.
Money Saving Tips for Bloggers
Well, for many people get a dedicated place for working can be expensive and so a co-working place is highly recommended.

You can opt for any of the below options-

  • Look for a co-working space like 91springbooard, Innov8, etc. where you will be issued a pass for daily/monthly/yearly basis as per sheet and facilities you require.
  • You can also get the space in partnerships. For example, you are working in the day time and so you can allow someone else (e.g. small call-center) to use the infrastructure and space during the night and can share the cost.
  • There are some companies which provide few sheets on a monthly basis at some cost.
By this way, you can increase your productivity at less cost. Here is an interesting stuff related to co-working spaces.

A 2011 Deskmag survey of more than 1,500 coworkers in 52 countries supported her findings:

  • 75% reported an increase in productivity since joining their space
  • 80% reported an increase in the size of their business network
  • 92% said an increase in the size of their social circle
  • 86% reported a decrease in their sense of isolation
  • 83% stated that they trusted others in their co-working space

Wrapping it up!


Saving money is crucial for everyone, and you should make it a habit like you earn. I have tried to cover all the important aspect of money saving tips for bloggers, and I am sure these will help you.

Don’t buy the stuff you don’t require and try to invest the money earned as much as you can. A start with the saving account can work better. Also, try the trial period of any product before buying it for the long term.

Apart from all these, you can also try the following to save money being a blogger-

  • Make monthly budget
  • Try to shop online for your monthly expenses
  • Avoid offers like buy two get one free
  • Plan your travel in advance and book accordingly to avoid surcharge
  • Use PPF, NSC, and LIC for tax exemption, etc.
I will love to know what you to save money. Also, do share if you have a fantastic money saving tips for bloggers like you and me.

ShadeYou VPN Review- Reliable VPN with Unlimited Bandwidth

By Ashutosh Jha → Tuesday, December 6, 2016
Here I have reviewed many VPN networks, and you can check the collection at Best VPN Service providers also.

Recently, I came across ShadeYou VPN and found it a reliable VPN solution with features like unlimited bandwidth and traffic. Here I am going to write about ShadeYou VPN Review and will the features, pricing and server locations ShadeYou VPN is serving.

ShadeYou VPN Review- An Overview!

When I first looked into the ShadeYou VPN site, the couple of things that got attention were-
  • Very low price
  • Unlimited bandwidth and traffic
Unlike many other VPN software, ShadeYou VPN provides the high security and many other features at very less price making convenient for all to buy and use.

Another important thing I found with ShadeYou VPN is the number of the simultaneous devices you can connect. They provide five simultaneous connection which is recommendable.

So if you are looking for great security, unlimited bandwidth, and low price, ShadeYou VPN is for you.

Despite the fact that they are comparatively new in the market, still their service is amazing, and many existing users are praising.

ShadeYou VPN Plans and Pricing

Here is the detailed pricing for ShadeYou VPN. All the three pricing models are same regarding features, and the only difference is the price.

If you buy for a longer period, you will have to pay less charge per month which is recommended. I have explained this in my earlier article Money saving tips for bloggers.


All the plans include 24/7 support, five simultaneous connection, and unlimited speed.

The monthly plan costs you $3.95 which is among the lowest in the industry. If you buy half yearly plan, you can experience 35% discount, and on yearly billing, the discount goes up to 45%.

ShadeYou VPN also provides 24 hours of free trial, and you can also experience all the premium features free for 24 hours.

Companies accept 7-days money back guarantee on all the plans. But this money back is not available in all the scenarios.

If ShadeYou VPN does not work due to any technical glitches, then only company will refund your amount and not in all the cases. So you need to be very careful while buying.

ShadeYou VPN Features

Being a one of the fastest growing VPN software company, ShadeYou VPN provides some amazing features, and you can look for long time partnership for your business.

Although it’s a Ukrainian company, ShadeYou VPN is registered in the Netherlands and has servers spread across different geographical location.

Another thing as I mentioned above, ShadeYou VPN allows five simultaneous connection which is very rare in the VPN software industry.

ShadeYou VPN Locations

ShadeYou VPN has their servers located in over 12 locations across the world. Below are their details-

The list will grow, but for now, it is the United States, the United Kingdom, the Netherlands, Ukraine, France, Spain, Canada, Germany, China (namely Hong Kong), Sweden, Bulgaria, and Russia.

So if any website is blocked at your location, just connect the VPN to the location where it is accessible, and you are good to go.

For example, let’s say BBC is not available at your location. Just connect to VPN and select UK as the IP address and you are done.

ShadeYou VPN Security and Privacy

ShadeYou VPN used different protocols, and you can choose between PPTP, L2TP (universal and very fast) and OpenVPN (most stable and extra secure).

OpenVPN means they don’t store any logs and whatever you will browse will be anonymous. There is no track for it.

Furthermore, so that to support the protection of your identity ShadeYou VPN uses shared IPs.

ShadeYou VPN Support

The company provides 24/7 support through different modes of communication.

You can get the help through FAQ section, Chat, Ticket and, surprisingly, remote control, too. Executives usually will be available to you in minutes, and you can get your queries resolved in real-time as well.

For the remote support, ShadeYou VPN uses TeamViewer and ask for the screen sharing/control to get your technical glitches resolved which is unique.

ShadeYou VPN Compatibility

ShadeYou VPN is available for all kind of users and supports all the major operating systems. It supports systems such as Windows XP/Vista/7/8, Mac OS, iOS, Linux, and Android.

That means from mobile devices to systems; ShadeYou VPN is there for everyone. Also, as you can connect to five devices at a time and so you won’t have to switch either.

ShadeYou VPN Speed

Usually, people complain about the speed after using VPN, but this is not the case with ShadeYou VPN.

We checked the speed without and after using ShadeYou VPN and here is the result-
As you can see, there is just a slight variation and so is good to be used. Also, you won’t have to worry about bandwidth as it is unlimited and with unlimited traffic.

Here are some of the reason as why one should go for ShadeYou VPN-

Wrapping it up!


ShadeYou VPN is emerging as one of the most trustable and affordable VPN solutions. Unlimited traffic, bandwidth, five simultaneous connections are some of their amazing features.

So if you are looking for some great secure and reliable VPN software, ShadeYou VPN is for you. Do try their 24 hours free trial and see how it is working for you and then go with any premium plan.

120+ Best Blogging Tools to Grow your Blog- [2016 Edition]

By Ashutosh Jha →
With the advancement of technology, almost made our work damn easy. No matter what you are doing, you will find such tools which can make your work easy.

The same also applies to Blogging. It’s no more a secret that Blogging is now a business and people are making Millions out of it. It is an art and with the help of tools, we can make this art run and shine.

Best Blogging Tools to Grow your Blog
Just for an example, a few years ago, if we had to build links, we type the keyword in the search engine and check on which all site we can make the links but what about now?

With the help of link building tools, we can get the list of all the sites, their status, ranking or say all the details about it in just a click. Isn’t Blogging tools have made Blogging easy?

There are many such best blogging tools those are making our way easy and we should use those as and when required. To get those on a single page, I have compiled the epic list of best blogging tools to grow your blog and business.

Personally, I have used many of these while others are based on the expert’s recommendations. You can use these tools without a second thought and can make your blog run like a business.

The Ultimate List of Best Blogging Tools

Here is the list of 120+ Best Blogging Tools for your reference. I have categorized all these tools in different sections so that you can pick the one which you like the most.

This post is going to be bit long so a cup of coffee is highly recommended :)

Blogging Platforms

WordPress: It is the leading CMS to start with blogging. WordPress is very popular as it has over 40k plugins to your required work easily.

Blogger: After WordPress, Blogger is widely used. It is a free platform and has good features available. You can start a blog on Blogger platform in minutes.

Joomla: Joomla is also a leading platform to start blogs and websites. There are several top sites hosted on Joomla. Drupal is also one good alternative of it.

Tumblr: recently it has become one of the top choices of blogger. Especially bloggers use Tumblr to rank their money making sites. You can find high quality expired Tumblr domain and can rank site easily.

Desktop Blog Editors

Evernote: I use this tool to make quick notes and it’s available via cloud syncing.

Desk: This is a paid tool for Mac OS and is a distraction free writing tool. Very useful for blogger using Mac.

Open Live Writer: This is one of the best tools to write and publish directly from the tool itself. Here once you will sync your blogs in the Open Live Writer, you can write and publish directly. The only this is, it works only for Windows and won’t work on Mac OS.

Blogo: Blogo is a desktop editor where you can do offline writing and directly publish to your WordPress blog from the dashboard. It is again only for Mac.

Blog Post Title Generator

I would recommend you to please check our detailed post of Best Blog Title Generator for details. Here is the list of Blog Post title generator.

• UpWorthy title generator: This is a viral title generator and will help you a lot. Great for a story like a site.

• Potent C idea generator: Will work both as a content idea and title generator for your next post

• Headline Analyzer: This is by Coschedule and is one of the best blog post title generator tools I have come across. Here you just paste whatever is in your mind as the title and it will give you the complete analysis as should you use it or not.

• Emotional Marketing Value Headline Analyzer: It checks the emotional marketing value of a title. The higher the EMV score is, the better it will perform on social media channels.

• TweakBiz title generator: This is another great tool by Tweakbiz and helps you a lot to find the idea for the next blog post title.

Proof-reading tool

Grammarly: One of the best tool available in the market to check grammar today. It is available in both free and paid segment.

AtomicWriter: A good alternative of Grammarly. Again available as free and paid. For advanced checking, you will have to buy this tool.

Check our Top Grammarly alternatives to know about other proof-reading tools.

Ginger: Ginger is a free online proofreading tool to check the grammar and spelling and help you to write error free articles for websites and blogs.

Stock Image for Blog

Google Images: The best place to find the image for your blog post. But be careful while choosing it especially if you are not getting credit to the owner of the image. They may file DMCA and you will be in huge loss. You can check our article on How to Find Royalty Free Images in Google.

Flickr: Use advanced search to find images with a creative common license.

WP Image Suite: It is a paid WP plugin to find the image. This tools searches over 9 image sources and will give you the wide option to get the images. Also, you won’t have to provide the credit if you are using this plugin.

Canva: It is a graphic design software where you can design images and banners for your site.

Unsplash: It is a great tool to find the HD images. It’s a free source to get high-quality images.

Content Ideas

• Blog Comments: Get the ideas for the next blog post from the comments done by your readers.

• Google Trends: Check the trending topics of the current time or you can also search for the trendy topics based on your keyword.

• Ask your readers: You can also send an email to your subscribers and can ask what they want you to write. This is one of the best ways to get content ideas. You can also create a poll on your blog for the same.

• Social Media: Post some topics on your social media wall and ask your followers to suggest what they want you to write.

BuzzSumo: You can enter a website or topic and the tool will show you the most engaged topics and content shared on that.

Quora: One of the best Q&A sites where you can get unlimited content ideas. Just enter the keyword in the search box and you will get thousands of topics to write on.

Blog Submission Sites like Kingged: You can also check sites like Kingged where other share their posts and so you can get an idea what to write.

Offline Reader & Content discovery

Pocket: One of the most productive tool I am using. You can save the web pages which you want to read later or for reference purpose. You can read it later anytime.

Feedly: Subscribe to any blog feeds or search for your interested topic to discover new blogs to subscribe to.

Visitor Stat & Analytics 

• Google Analytics: The best and free tool when it comes to analytics. Given by Google, it will show you the complete traffic details, their behavior, real-time data, keywords, kind of traffic and much more. It is a must have the tool and must trusted analytics tool you must have.

Best Alternatives to Google AdWords Ads

By Ashutosh Jha →
Google Adwords! Damn familiar if not because of their PPC network then must be for finding the keywords for your website…right? This article is all about best alternatives to Google AdWords.

Best Alternatives to Google AdWords

Before going into best alternatives to Google AdWords, let me talk something about Google AdWords for those who are little new.

What is Google AdWords?

Google AdWords is an advertising platform by the search engine giant Google (now a part of Alphabet Inc.) where you can advertise your products. This network works on PPC (pay per click) model, and you will have to pay for the number of clicks done on your ad. Pay-per-click is calculated by dividing the advertising cost by the number of clicks generated by an advertisement. The basic formula is:

Pay-per-click ($) = Advertising cost ($) ÷ Ads clicked (#)

They are number #1 PPC network currently with a market capitalization of more than 50%. Adwords is one of the best places to advertise a business online. In 2014, a bulk of Google’s revenue was from AdWords itself. It was measured that $66 Billion was from AdWords itself.

But as you have landed on this Best Alternative to Google AdWords, you must be thinking to move away from the Google AdWords. Despite being the world’s largest PPC network, why people like you walk away from AdWords.

So after days of research and my experiment, I found few points that may be causing advertisers move away from the Google AdWords. Below are some of those.

Why Advertisers move away from AdWords


Here are some of the points those may be causing you to step away from the Google Adwords and causing you to search for best alternative of Adwords.

1. Not getting enough traffic

2. Getting traffic but not converting- This is the very standard issue for most of us. Many of receive traffic and clicks but it is not converting well. This is because Google shows the ads on the website signed up with their AdSense program and if the site where the ads are showing are not of high value than there are chances that you will not get good conversion.

3. Your niche is not compatible with Adwords policy.

4. It’s too expensive. Expensiveness is also one of the reasons why many people leave Google AdWords.

5. AdWords doesn't suit your need- I agree. I was doing PPC with Adwords (also doing now but for different need), but it was not converting well. I was trying CPL campaigns with AdWords and was not converting well but worked well for CPS.

So there is a chance that some of the campaigns won’t turn well in AdWords whereas can do best with other advertising partners.

So as now it is clear why advertisers move away from AdWords and look for the best alternative of Google AdWords, here I am going to show you some of the best alternatives to Google AdWords.

5 Best Alternatives to Google AdWords

Though there are hundreds of small and large advertising platform, I am going to list few those work.

1. Facebook Ads

How can we forget about Facebook? Facebook is currently the top social media having more than 1550 million active users as per Jan 2016. Below is the stats of some users of different social media as per January 2016 by Statista.

Facebook ads are quite famous these days and are giving a healthy competition to Google AdWords. If your target customers are using social media, Facebook ads might be an excellent starting point for your next PPC campaign. Facebook ads allow brands to reach specific segments within their 1 billion user base.


All you have to do is, create one Facebook page for your brand/product (which I am sure you have) and start the campaign. You can check more details about Facebook ads here. Also, if you need, the Facebook executive will guide you for the best ROI.

Pros and Cons of Facebook Ads

Pros
• Inexpensive- Facebook ads have the lowest cost per 1,000 impressions amongst any online advertising avenue
• Micro-targeting
• Facebook has 1.2 billion users who are 20% of the earth population.
• Call to action option (Buy Now/Sign Up) is converting well
• You can Choose between CPC and CPM pay structures
• More flexible than AdWords
• You can increase customer loyalty through a Facebook fan page

Cons
• You will have to pay for being seen
• Lack of organic views

Recently Facebook has changed the campaign strategy and below is what they are targeting now.

Image Source: simply measured

2. Bing Ads

Bing is from Microsoft. Like Google’s advertising platform is AdWords, similarly Microsoft’s advertising platform is named as Bing Ads. Though it is not as popular as AdWords, still works great and is one of the best alternative to Google AdWords currently. Bing Ads is a combined advertising media of Yahoo and Microsoft.


Bing is quite famous in the US and has more than 30% of market share in the search engine. So if you are targeting US market, Bing Ads can work perfectly for you.

The main advantage of Bing Ads is, it has much lesser bid price compared to AdWords and gives excellent conversion.

Tip: Based upon my personal experience, if you are doing CPL than try Bing Ads over AdWords. And if you with CPS, work with AdWords. This has worked great for me and many others I know.

Bing has everything similar to AdWords like you can do keyword research, can target location and much more.

Pros and Cons of Bing Ads

Pros
• Work great if you are targeting US traffic
• Less expensive than AdWords
• Ad description length is of 71 characters while AdWords just allows 35 characters.
• You can set both daily and monthly budget (In AdWords only daily)
• Enable you to reach around 600 million users worldwide.

Cons
• Can’t work great in all locations due to less share of search engine market
• Lower click through rate
• No options for negative keyword while making ad campaign

3. BuySellAds

BuySellAds is currently the largest marketplace to buy and sell the banner ads on different blogs and websites. According to their annual report, they serve more than 6 billion ad impression per month.

Once you are signed up as an advertiser in BuySellAds, you can select the websites where you want to show your banner ads. Every site will have their price like in $100, they will show your 100*100 banner for one month or 1 lac impression, they will charge $20, etc.


Now depending upon your requirement and budget, select the one which fits you. Though getting into BuySellAds as a publisher is quite severe and so the advertiser can only get quality sites to advertise and hence can get good ROI. Regarding a banner ad, we can say BuySellAds is one the best alternative to Google AdWords.

Pros and Cons of BuySellAds

Pros
• You can select the site as per your choice
• Can choose either on time basis or impression basis
• Offers the potential to target very specific niche audiences by manually creating advertisements
• Cheaper than per click model

Cons
• There is no assurance that you will get referral traffic as this works on impression/time basis.
• If ads are not appealing, this is not going to give you good ROI.

4. Infolinks

How can you forget Infolinks? Infolinks is one the best inline text ads network. Infolinks are one of the best advertising medium if you want to come over banner ads. Infolinks mainly serves four types of ads-

• inframe
• insearch
• intag and
• intext

Also, Infolinks is the cheaper advertising medium compared to other networks. Getting into Infolinks is quite easy for both Advertiser and publishers. But beware! As text ads, sometimes frustrate the users and so many publishers don’t use Infolinks, and so there is a significant probability that you won’t get quality traffic.

Pros and Cons of Infolinks

Pros
• very easy interface
• Very less expensive network
• As doesn’t occupy space, so webmasters use this for Text ad network

Cons
• As these ads may irritate the users, so many web owner doesn’t use and so you will not get enough traffic
• Not so good conversion

5. AdRoll

AdRoll is a retargeting platform, which is one of the top third-party tools officially approved by Facebook as providing access to FBX. FBX is reaching people on Facebook based on specific actions they have taken online, like visiting your site.


Apart from Facebook, AdRoll also supports Google AdWords and also has their advertising medium. No doubt they are the best retargeting platform but their prices are relatively high and so can’t suit best for the new or smaller advertisers.

Pros and Cons of AdRoll

Pros
• As this is a retargeting platform so you may get some rep from AdRoll side who can help you to customize your campaign for best result
• Have various Ad options- Facebook/Google etc.
• Due to retargeting, the previous visitors will again visit, and there is a chance of more conversion.
• Can personalize your retargeting ads.
• Retargeted customers are three times more likely to click on your ad than people who haven’t interacted with your business before.

Cons
• Comparatively expensive
• Seeing your company ads all the time can make people creepy

Over to you
 These were some of the best alternatives to Google AdWords. Though these are not the only options. But I am sure these are the best alternative to Google AdWords for your advertising.

If you are not so happy with the AdWords, you may try any of the above advertising media and get good results.

What do you think on this? Do you know any other advertising medium which can work as the best alternative to Google AdWords?


On-Page SEO Techniques: A Detailed Guide to On-Page Optimization

By Ashutosh Jha → Monday, December 5, 2016
When it comes to on-page SEO techniques, you must have heard a lot about the Meta tag and Meta description.
On-Page SEO Techniques
But On-Page SEO techniques are much more than just Meta tag and description. In this comprehensive guide to on-page SEO techniques, I will take you through all the in and out of on-page SEO optimization techniques. In this on-page SEO guide, you will also see some practical strategies to On-Page SEO Checklist and optimization techniques.

If you follow this on-page SEO guide thoroughly together with Off-Page SEO, then you will see some good ranking in SEO of your keywords.

Best On-Page SEO Techniques Checklist

Let’s start with this detailed on-page SEO checklist. Just follow these on-page SEO techniques and make your blog post completely optimized for on-page SEO.

#1. Start Title with the Keyword

Before starting with any blog post, chose one main keyword for which you mainly want your article to rank. You should also select some LSI keyword as well.

The title is one of the most important on-page SEO factors and must contain your primary keyword.
Tips: It is not always necessary to start the title with your main keyword, but it must be in your first 65 characters. The sooner it will be, the better it is considered.

#2. SEO Friendly URL

URL is another important on-page SEO factors. You must use your primary keyword in the URL.

If you are using long URL also, make sure your main keyword is in the first 3-5 words. But I would suggest avoiding very long URL.

Here you can see the best practice for SEO friendly URL.

Let’s say we are targeting the keyword on-page SEO, and so the URL should be like-

http://tricksroad.com/on-page-seo
Or http://tricksroad.com/best-on-page-seo-2016

If you are using dates in the URL then, use the keyword after that, and it won’t effect.

But make sure you don’t have URLs like below-

http://tricksroad.com/1234 etc.

Your URL should be short and meaningful to make sure SEO friendly.

#3. Main Title in H1 Tag

Your blog post’s main title must be in H1 tag. Google consider the heading tags (all H1 to H6) while ranking and so you must use these very efficiently.

Usually, most of the themes and templates already use the main title in H1 tag, but there are many themes which don’t (e.g. Masala Template for Blogger).

You can use inspect element and check your blog post main title is in which tag like below.
If it is in H1, then you are good else change it to H1 from the CSS or HTML editor.

Tip: You should also make sure that there is only one H1 tag on one page and contains the main keyword. If there is any another keyword, make sure to change it to another heading tag.

Many times, you will find some plugins also using H1 tag to increase the font, and you should check the code and act accordingly.

#4. Subheading in H2 Tag

After the H1 tag, H2 tag values a lot in search engine ranking. You should include sub-heading in the H2 tags.

It is advisable to use your primary keyword at least once in any H2 tag as well.
Tip: It is not required to keep the keyword at the start of the H2 tag, but there should be in the H2 tag anywhere.

#5. Use Images & Video

It’s well said that a visual speaks much more than the words. It is true also.

If you are following TricksRoad, you must have seen that I usually use many images in the blog post. There are multiple reasons behind it. Let me list some of those below-

• It makes the user reading experience better and interactive
• Users don’t get bored with just text
• Images and videos are an impressive way to say your word in a better way
• Most important, it increases the average time per user and decreases the bounce rate.

As per the study by Inbound, around 46% of marketers say photography is critical to their current marketing and storytelling strategies.

#6. Keyword in First Paragraph

If you are using SEO by Yoast plugin to optimize your post for on-page SEO in WordPress, then you might have seen the following warning by the plugin-

The focus keyword doesn’t appear in the first paragraph of the copy. Make sure the topic is clear immediately.

It is recommended to use the focus keyword in the first 100-150 words of your article. Algorithm says that it is good to clear the motive of your post and so keyword should be in first Para.
Tip: Usually sometimes bloggers write the introduction first and then start with the main topic and so forget to place the keyword in the first paragraph. But you should drop your keyword in the first 100-150 words for a better result.

#7. Modifiers in the Title

SEO has changed a lot!

Earlier mainly people used to search with the small keywords like “Hosting Services”, but with the advancement, long tail keywords have come in existence and so you should focus on log tail keywords.

Apart from focusing on long tail keywords, you should also add modifiers in your title.

For example, if you are writing blog post on “Hosting Services”, you can consider making title like below-

• Best Hosting Services
• Top Hosting Services
• Top 10 Hosting services etc.

So it is recommended to use the modifiers like “Top”, “Best”, “Year in the Title”, “Guide”, “Review” etc.

#8. Use Internal Links

I have written a detailed guide on Blog post interlinking. In this guide, I have explained all the aspect of using internal links.

You should link your other pages in the new page as and when you find it relevant. You can consider this post as an example to see how many times I have linked my other pages.

Wikipedia is a perfect example of interlinking-
It doesn’t only help in SEO but also it increase the average page view, and average time visitors are on the website: Both are again significant SEO factors.

Tip: I recommend playing the safe game here and using the internal links as and when required. Although Wikipedia has 50+ links in almost all the pages, they are the big player.

On the safer side, you should use 4-5 links of an older post whenever possible in 1000-1200 words article.

#9. Use External Links

Using outbound links in blog posts shows that your site contains quality information and Google will prefer your content as well.

But make a sure you link to only authority sites. Authority sites can be Wikipedia, product site or the well-established and popular sites in your niches.

Here is the example which shows where and how you should use outbound links-
Tip: It is recommended to use 2-3 external links per 1000-1200 words of the article. But make sure to link only high-quality and relevant sites else it may harm as well.

#10. Use of Responsive Design

Since the time users have started using mobile devices majorly to browse, responsiveness has become one of the major on-page SEO factors.

Your website should work smoothly and provide a great user experience on all the devices. You can use Google Official responsiveness checker to test the responsiveness of your site.
There are several other tools also available through which you can check the responsiveness of your website.

Tip: Here are the 5 points while creating a responsive website. Usually, now themes and templates come as responsive.

#11. Decrease Website Loading Time

Loading time is also an important search engine ranking factor, and you should work to reduce blog load time.

Ideally, a page load time should not be more than 3 seconds else there is a probability that your user might leave your website.

There are multiple methods to decrease website load time like using CDN, using common JavaScript and CSS files, etc.

You should read our detailed guide on tips to reduce blog load time.

#12. Image Optimization

Images are something which contributes the maximum to server response in web page loading time.

Before uploading the image to the server and using it in your post, you must optimize it for a better result.
There are many tools available for image optimization like TinyPNG etc. which will reduce the picture size without decreasing the quality of the image.

Also, use your focus keyword in the Alt tag and make the image name on your keyword name. It will help your image to rank in Google Image search engine which is again one of the major contributors to traffic.

Tips: You should check below before using the image.

• Make sure to reduce the size
• Try to use images in PNG/JPG/JPEG formats only
• Use Keyword in Alt Tag
• Use keyword in image name

#13. Use of LSI keywords

LSI keywords (Latent Semantic Indexing) are keywords that are semantically related to your primary keyword.

With such keywords, Google determines the page relevancy and so you should use them. If you are writing long content, then you must use at least 2-3 LSI keywords so that you can rank for those as well together with your main keyword.

The simple way to find the LSI keyword is, just search your main keyword in Google and scroll to the bottom and check the related search.
Now just use two-three keywords from these in your blog post.

#14. Content-Length

Content length together with the quality is also considered as one of the important factors for on-page SEO.

You should write lengthy content but of good quality. It should not like you are writing 2000-3000 words of the post but of zero relevance.

You must write a detailed post with relevant information so that users won’t be able to leave your site soon.

Here is a chart showing how the lengthy content performs in the search engine. Remember this is not a formula, but a long content has been seen performing better in the search result.

Tip: Try to write your main articles of more than 1200 words at least to play it better in the search engine. Neil Patel has explained in this interview, how he use to write the content of 3k+ words regularly.

#15. Social Media Promotions

Social Media also plays a significant role in ranking as it tells the search engine that people love the content and so it is relevant information.

Although it doesn’t impact directly on the ranking, you must not ignore it. To get social sharing, you can use some sharing button on the site so that your readers can share the post if they like.
Tip: You can refer our below resources on Social Media to touch the depth-

Tips to Increase Traffic from Facebook
5 Top Social Networking site to Boost Traffic & Create Brand
Social Media Mistakes Bloggers Should Avoid

Apart from these top 15 On-Page SEO techniques, you should also consider the below on-page SEO factors-

• Target search phrase is repeated three to 10 times within body copy depending on the content length. Better keeps it between 1-3% including LSI and Semantic keywords to avoid any penalty.

• No misspellings or poor grammar. To make sure this you can use any of these free online proofreading tools.

• Use Quality content and should do a detailed content analysis to ensure it is of high quality.

• Meta Tag & Meta Description should not be missed. If you are using your own coding platform, you can include meta description in the header in the following tag-
<meta name = “description” content=””>

Bonus: You can also download our complete on-page SEO checklist to make sure whenever you write a new blog post; it will be perfectly on-page SEO optimized.

Download our exclusive on-page SEO checklist (Click to download)

Wrapping it up!

This was all about On-Page SEO Techniques. Hope you enjoyed this on-page SEO guide, and I am sure if you follow these on-page SEO techniques, you will be able to create a perfectly on-page optimized content.

Will love to hear your opinion on this!!

9 Best Email Marketing Services for Small Businesses

By Ashutosh Jha →
Is email marketing a priority for your business in coming time?
Are you looking for the best email marketing services?
Choosing the best email marketing services can impact your email marketing campaign a lot. This article is all about choosing the best email marketing services for your business.

But if you are not using email marketing as a part of your marketing campaigns, then you must check the below scenario as for how email marketing is helping business to grow.

See the ROI per $1 spent on advertising and the revenue generated from it.
In this article, I am going to share 9 best email marketing software for your marketing campaigns which will help you to grow quickly.

How to choose the best email marketing services?

Email marketing is one of the best forms of marketing and the cost-effective too. With email marketing, you can get in touch with your subscribers directly and can make a better contact which will be highly beneficial for your business.

A good email marketing software makes your work easy and enables to create an engaging email that impresses the user and fulfill the purpose.

Moreover, the best thing that you should look into a best email marketing service is, the delivered email should not land in the spam folder.

Since the time Gmail has allowed to create more tabs with the labels, it is also necessary to deliver your email in either primary or Updates tab. There are many email marketing software whose emails land in the promotion tab and users don’t check the promotion tab frequently.

A good email marketing services should not only collect data on email services but also get potential buyers on social media platforms.

Here are the 10 top features you should look for before selecting the best email marketing software-

• It should be simple: The features should be effective but the operation should be simple

• Should be flexible: It should be highly flexible in terms of design and customizable too

• Social Media Marketing-Ready: Make sure it’s integrated with social media platforms

• Event Marketing-Capable: Should have the feature to let you promote your next event. There are many other free ways to promote your events as well but email marketing works like a charm.

• Analytics & Reporting: Should give the details like how many emails sent, open through rate, and click-through rate and their reporting for business analysis.

• No Spam: The email must not be delivered in the spam folder

• Only Primary & Updates Tabs: For Gmail users, the emails should be delivered in only primary or updates folders.

• Cost-Effective: The email marketing software should have flexi plans to cater all kind of business.

• Excellent Support: The Company should provide high-quality support 24x7 through all major modes of communication.

Here Is a List of TOP Best Rated Email Marketing Services


Si No.Email Marketing ServicesUSPReview
1Aweber·       30-days free trialVisit Site
·       Plan starts at $19/mo.
·       Easy Integration
·       Widely Used Tool
2Constant Contact·       60-days free trialVisit Site
·       Plan starts at $20/mo.
·       Email Builder
·       1GB free storage
3eFlyerMaker·       Drag N Drop BuilderVisit Site
·       Heat Map Supported
·       Free to use up to 2500 list
·       Paid plan starts at $19.98/mo.
4SalesCatalysts·       Email BuilderVisit Site
·       Segmentation
·       Free for a list up to 400
·       Paid plan starts at US$1.79
5MailChimp·       Easy IntegrationVisit Site
·       Free to use up to 2000 list
·       Paid Plan starts at $10/mo.
·       Good Support
6GetResponse·       Template BuilderVisit Site
·       Features like webinar hostingCheck Review
·       30-days free trial
·       Plan starts at $15/mo.
7ConvertKit·       Drag N Drop template builderVisit Site
·       Segmentation
·       Plan starts at $29/mo.
·       60-days money back policy
8ActiveCampaign·       Integrations with CRMsVisit Site
·       Plan starts at $9/mo.
·       Can send SMS to subscribers
9Campaign Monitor·       Drag N Drop template builderVisit Site
·       Plan starts at $9/mo.
·       24x7 support

Top PDF Submission Websites for Link Building

By Ashutosh Jha →
PDF submission sites are a good link building techniques. These PDF submissions websites are normally free and all you have to do is just create a PDF file of your post and share on these PDF sharing websites.
PDF Submission Websites
In terms of SEO, you can create a link from these PDF sharing websites back to your website and majority of these document sharing sites provide DoFollow links.

There are multiple benefits of sharing the PDF files on the PDF sharing websites. Let me share here some advantages.

Recommended: High PR CommentLuv enabled websites for link building

Advantages of Submitting PDFs on PDF submission websites


Here are some key benefits of using PDF or document sharing websites-

• It helps in link building
• It will also help in getting some quality traffic
• If your document will be good, another person can share also and by this way with some good and quality traffic, you will also get some good subscribers.
• The majority of the links will be DoFollow. Few document sharing websites also providing NoFollow links and there are again multiple benefits of NoFollow backlinks.
• As the referral traffic will be of high quality and so there is a great chance to convert that visitor to the subscriber.
• Will help you to boost your search engine ranking

Best practice for document sharing


As there are multiple benefits of sharing the documents and so everyone starts bookmarking their documents. But you should not simply upload the PDF or word files on these PDF submission websites.

You must do something extra which will provide you the maximum one can get from these document sharing sites.

Recommended: High PR Web 2.0 Sites list for Link Building

Here is some best practice you should do before sharing your documents and PDFs before sharing it on the below listed PDF sharing websites.

• Make a good PDF or document with good content
• Make sure to add graphics in the document. All the platforms are responsive and support mobile views smoothly and so you can use.
• Do proper formatting so that user won’t get frustrated.
• Use your website links and social media site details so that user may connect with you.
• The document should be grammatically correct and easily readable.

Once all these done, you are good to share the document on any of the below 30+ PDF sharing websites for link building.

30+ Top PDF Submission Websites for Link Building

http://issuu.com
https://skydrive.live.com
http://www.scribd.com
http://www.slideshare.net
http://docs.google.com
https://www.box.com
https://www.dropbox.com
http://www.mediafire.com
https://mega.co.nz
http://www.axmag.com
http://www.docspal.com
http://www.youscribe.com
http://www.calameo.com
http://www.ziddu.com
http://docstoc.com http://www.depositfiles.com
http://free.yudu.com
http://www.4shared.com
http://divshare.com
http://www.ge.tt
http://www.2shared.com
https://crocodoc.com
http://uploading.com
http://pdfcast.org
http://www.docdroid.net
https://www.idrive.com
http://www.filedropper.com
http://www.viewdocsonline.com
http://wikisend.com
http://sharesend.com
http://www.yourfilelink.com
http://www.filesnack.com
http://www.gigasize.com
http://megashares.com
http://www.pdf-archive.com

Wrapping it up!

It is my personal experience that if you will keep you posted updated, the search engine will think that the content is being refreshed and will keep you ranking. You can check how to maintain a top ranking in search engine for more details.

The submission on PDF sharing website will help you to get some increase in your search ranking.

Recommended: How to check Keyword Ranking in Google Free

Especially if you are stuck on page 2 or 3 in Google, you must try submitting documents on theses PDF sharing websites for ranking boost.

5 Best Techniques to Increase Domain Authority (DA) of a Website

By Ashutosh Jha →
Getting traffic to a website is the most important task for any blogger and webmaster. As traffic depends on many factors, most of us work on SEO mainly, which includes both on page optimization and off page optimization to pull traffic from search engines.

SEO helps a lot to gain initial traffic from search engines and make your website popular. But the old content and optimization techniques won't help you to get traffic in the long run.

So now what? 

Here come Domain Authority and Page Rank in the picture. Since Google has stopped updating Page Rank now and so Domain Authority has become one of the most important factors that decide the quality of a blog or websites. Now bloggers mainly focus on increasing domain authority.

how-to-increase-domain-authority-of-a-blog

Domain Authority (DA) is a metrics that has been developed by MOZ. It is one of the most popular parameters of SEO. The higher the DA, the more you will get ranked in search engines and hence the more traffic you get.

But domain authority is not something that you can increase in a day or week. As you know, this is critical for ranking, and so many factors have been considered while deciding DA. If you work on all those, definitely you will get higher domain authority.

So now the obvious question is how to increase domain authority? 

In this guide, I am going to tell you the five most important steps to increase domain authority of a website. But before going to those steps to increase domain authority, let me tell you few facts about domain authority.

Domain Authority (DA)

The term DA is a self-explanatory word which decides the popularity of a domain. Below are the few facts about domain authority which will help you to understand domain authority better.

1. DA is based on many factors like the link profile such as how many links are pointing to your website.

2. You can't increase domain authority in a day or week. It takes time but if you will follow my approach, you can get higher domain authority.

3. MOZ updates domain authority frequently. A couple of months ago they updated the domain authority and TricksRoad's DA got increased from 19 to 23. So if you will work on increasing domain authority, you will get the result quickly.

4. Domain authority is scaled between 1 and 100 and depending upon the parameters your website can have any value between 1 and 100. Gaining a DA of 100 is tough. Sites like Facebook, Google, and Twitter are having DA number of 100. But don't get disappointed if you are not hitting 100.
Top-DA-Websites


So how to increase your Domain Authority?

How to Improve Domain Authority

How to improve domain authority of a blog or website is a very common question that is being asked. So in this article, I am going to give you an answer to this question- How you can increase domain authority of a website.

To increase the domain authority of a website first, you should take care of the link profile of the site. Here I mean to say you should do the below two things-

1. Remove Bad Links pointing to your website: Here you should remove the bad links pointing to your website. Bad links can harm your SEO and so need to consider immediately. You can take help of online tools to check the links to your site.

2. Get High-quality links: Obviously, as we know links plays a critical role in SEO. So try to get as many high-quality links as possible. You can do this in a couple of ways. Either you can hire an agency to do this. But this method is bit costly and have risks. The second method is creating high-quality contents and those contents which are shareable and linkable. This can include interviews, expert roundups, guest posts, etc. These kinds of posts are highly shareable and linkable. This second method is completely white hat technique, and there is hardly a chance of getting penalized.

How to increase Domain Authority of a Website? - 5 Best Techniques

So now have a look at the five best methods to increase the domain authority of a website.

1. Gain high-quality links

This is the very first and critical step to increase domain authority. High-quality links will not only help you to increase the domain authority but also it will help you to get higher rank in search engine. There are many ways using which you can get high-quality links. For example, you can write a guest post on some high PR and DA blogs. Also, you can get some quality links from the well-established forums. You can read my article how to get best from forums for more details. Even you can ask your fellow bloggers to give you links. 

Also Read: 3 Powerful & Unconventional Link Building Techniques

But again beware while creating links and you should not create low-quality links as that will decrease the authority and SERP of your blog. If you have low-quality links then immediately you need to work to get those removed. 

2. Create Linkable & Shareable Contents

This has a direct impact on the domain authority. DA directly depends on your content. Increasing DA is indirectly related to content marketing, and for content marketing, you should have linkable and shareable content so that others should get attracted to share your articles and even other bloggers should use your article link on their blog for reference. 

If you are writing articles that have enough information and are well structured then even, it can appear in Google news. What best else can happen apart from this. Sometimes ago I wrote a complete guide on How to make money from a blog. Here I listed around 21 proven methods of earning as a blogger and it was a 2100+ words guide which was shared by a lot of bloggers. 

Like this, you should also try to write a complete guide which anyone can follow and be sure to get lots of links and share. This is going to help a lot while increasing DA of your blog.

3. Deep Internal Linking

Increasing DA of a blog or website completely depends on the SEO of a website. It almost considers all the parameters of the search engine optimization. As we know, SEO consists of both on page optimization and off page optimization. On the page, optimization includes well-formed URL, Title of the post, Meta Tag, Description and internal article linking. Internal linking plays a vital role in on-page optimization of a blog. Also, it increases the page views and average time per page views as you are giving your readers some solid reason by providing different good quality articles for reading through internal linking. 


Off-page optimization includes link building (this is the example of internal linking), social sharing, etc. When you are building any website or writing a new post, make sure you are linking your internal pages/old blog posts to each other. By this way, you are telling Google that all your internal pages and posts are equally important and this will help you to rank well. Below I am listing some checkpoints which you can follow while interlinking the posts- 

1. Interlink your pages and posts with relevant keywords. As you can see in this article, I have done. 

2. Use a different variation of keywords while interlinking. Make sure you are not using the same anchor tag again and again. 

3. Don't only link your pages and posts. Also, try to link few external high-quality pages and posts. For example, you are writing an article about "How to create a website" and you found someone else has written a quality post then give a link as a reference. Make sure you are only linking high-quality sites for external links. 

4. Also, make sure all the links that you have used are working properly.

4. Regularly Remove Bad Links

If you are frequent to social media, you must have seen many bloggers and webmasters complaining about the unusual traffic and links from some spam sites or irrelevant sites. This traffic and links decrease your SERP and hence the authority as well. 

The best ways to get protected from such types of issues are continuously tracking your site. You can do Blog Audit for this. Don't worry you can do blog Audit for FREE as well with the help of internet marketing tools like Ahrefs, GSA, etc. 


Analyze all your backlinks and traffic source thoroughly and if you find any unusual traffic or links, remove it immediately. There are couple of ways using which you can get those links removed very quickly- 

1. On some websites, you will find a link, "Request to remove". Fill that form and request to take off your blog's link. 

2. E-mail to the owner of the blog or website, explain the issue and request to remove the links. By this way, you can be safe from any penalty from search engines. 

Also by doing periodic link cleaning, you'll gain a huge benefit. This is something that many bloggers and webmasters don't do. Many bloggers do only when they receive a message in webmaster tool. So don't wait for the Google to tell you/penalize you, do quick scanning frequently.

5. Patient! Domain Age Matters a Lot

Domain age also affects the domain authority and higher the domain age the high domain authority you will receive if you have good SEO. Domain age doesn't come more in the picture, but it does affect the domain authority. I have seen many old areas having very high DA. But again this is subjected to the above conditions.