10 Landscape Marketing Ideas for Your Business

By Ashutosh Jha → Last Updated on Thursday, January 24, 2019
Are you looking to grow your landscaping business to more locations? We're here to tell you that what you have been dreaming of is a real possibility. Using resources and tools, you can grow your business through landscape marketing.

In-person marketing is not enough in our day and age. Digital marketing offers various businesses the opportunities they are dreaming of. We know that it can be hard to navigate the tricky world of SEO and algorithms.

That's why we're here to plunge deep and explore all that marketing has to offer. We'll also suggest some resources you can start setting up today! Don't let your business remain at a standstill.

Take it to the next level, and start receiving the traffic you and your company deserve. Read on to discover our top ten marketing ideas that'll skyrocket your business! 

Idea #1 Best Landscape Marketing Tip: Build a Website

The key to marketing landscaping businesses is building landscaping websites. Every business that wants to grow should have a presence online. Websites offer you versatility and different opportunities that in-person can't.

You can reach more people! Improving your SEO ranking on search engines helps build your website's traffic. You'll notice that your sales will increase from the posts and presence you have online.

But is an online presence enough? In simple terms, no, you'll need to market your website for it to get views. Don't panic, this isn't as hard as it sounds.

You'll need to do some advertising. Let's dive deep into all the advertising possibilities to choose from. This is where things get creative!

Ideas #2-8 Landscaping Advertising Ideas

Advertising ideas can be larger or small. They can be an event or promotional item. These ideas can be as simple as a social media post about what services you offer.

We understand that sometimes, it can hard to come up with a good advertising idea. But don't fret because we're here to guide you along your marketing journey! Here are some ideas you can think about to get the word out:

  • Wrap your business vehicles in brand advertisements like your business logo
  • Attend a promotional event that allows you to set up a booth
  • Give away promotional items like pens with your logo 
  • Sign up for local competitions relating to landscaping for the chance to win awards
  • Set up social media accounts [we'll discuss this more in-depth below]
  • Offer seasonal promotions, discounts, package deals, or member rewards
  • Maintain your website and start a blog with tips and tricks your customers will find useful 

Advertising ideas are about getting your brand name out into the community. If you please a customer, then word of mouth may bring in more customers. Social media operates the same way, but on a larger scale.

If a customer leaves a positive review online, hundreds of other people will see. Aside from online activity, you might consider offering year-to-year or month-to-month programs. Make it easy for your customers to get your services.

Offer a discount if a customer signs up for lawn services for the entire year. This will not only secure customers but also help you build a loyal customer base to rely on.

How to Market Your Landscaping Business

You may have the best ideas in the world for marketing a landscaping business, but it won't always work. You need to market for your business and your brand. This is how you stand out from competing businesses in your local area.

If you copy others and their marketing tactics, you will blend in with the rest. Instead, research how your company is different. What can you offer a customer that no other company can?

Then advertise your special service or special qualifications. People love to work with companies that have education, certifications and are credible. You might enroll in a certificate program to get a special license or hire a civil engineer.

Having resources in various fields opens your opportunities to grow your business. 

9. Social Media 

Social media is a vital tool for any business that is looking to market their company. Engaging your customers online gives you a special connection and a chance to learn. You're also able to make announcements and share posts fast to reach more people.

Using social media the right way, you can grow your company online and in-person. You can open accounts for your business on every social media platform. Post on occasion throughout the week.

Balance is key to avoid exhausting your client from advertising posts. Social media posts can be a wish for a happy Monday or an advertisement for a blog post on your main website. Blogs and content creation are crucial for leaving a good impression.

Learning the best practices of blog writing is super important for ranking high.

10. Landscaping Promotions

To follow along with social media, you might post promotions. If you know there is a peak season coming up in Spring, offer coupons. People love discounts, and they love companies that care about their customer's budgets.

You might also offer package deals like bug spraying and gardening. Packages deals are attractive because they take care of many tasks all at once. 

Turning Your Landscape Services Into a Profitable Business With TricksRoad

Landscape marketing is a fun way to express your brand's mission. You'll leave customers reeling with excitement for future promotions and deals. We want to help you thrive in your business.

That's why we offer consultation services to help you get on the right path. You will learn all the secrets, tips, and tricks for your business to thrive. Don't worry about competition, you'll be unique and indispensable.

Your customers will choose you for your high-quality service. Giving your customers top-notch service is not enough! You need to show your professional.

By tweaking details and with care, you'll manage to represent your brand in the best light. More and more customers will be piling into your business for your services. Let us help you start advertising your expertise today!

Ashutosh Jha

Ashutosh Jha is a professional blogger, Blog and IT Consultant. He writes about Blogging, SEO, Making Money, Internet Marketing and Web Design.
If you liked the post, You can follow him on the below social media.

Website: TricksRoad

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