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5 Steps to Start an Online Business from Scratch

By Ashutosh Jha → Wednesday, December 6, 2017
Every single business that you see at peak must have been started some days from zero. Any moguls like Bill Gates, Warren Buffett, Jack Ma or any other top business man in the world must have begun from scratch one day and due to passion, hard work and correct approach they are at this level today.

So here I will be showing you how to start an online business from scratch. Starting any business is not hard work, maintaining that and taking it to a new level is the toughest work. But with the proper planning, hard work and dedication you can achieve this.

Also Read: 10 Things to Know Before Starting A Blog

So are you ready to know how to start an online business from scratch? This guide will brief you about how to start an online business.

How to start an online Business from Scratch


Below are the few important steps one should follow while starting any online business.

Also Read: How to Maintain your Blog Growth when You are Busy

1. Research the Market well

This is the first and crucial step while starting a business online. Suppose you are planning for a tour so what you do? I am sure first of all you try to find each and everything about that place, what are the destinations, how is the weather, etc. Here also the concept is as simple. The area in which you are planning to start, you should be well aware of that. For this, you can take help of search engine. 

Search each and every aspect of that business and get as much information as you can. Study those like an expert. Now if you see that area is already flooded with many companies don’t get upset. Just think why so many businesses are there? There must be enough profit in this field, and so all are trying.

2. Set Your Goal

Here I want to say decide what all you want to fulfill from your business. Because if you doesn’t have any goal you are not going to do anything. So first decide what you want to achieve from your new online business and then work on this. Here goal not only means the achievement but also set a goal that this much hour you are going to work per week and all. If you have a good plan no doubt, you are going to do well. So spend enough time to plan the things.

3. Decide Revenue and Sources

Capital is one of the primary resources while building any business. No matter it is online or offline. Large business needs more money while small less. So before going ahead think about the money that it will require and also the source from which you will get that money. Are you going to self-fund or needing from business capitalist or bank? In both cases, you should read their T&C very carefully and decide the best suitable.

4. Spread a Word About your Business

Yes this is also critical. Once you have decided on three steps and have completed some part of the work, it’s time to spread the word. Don’t disclose each and everything but give a hint and say how that will help others. By this way, people will be excited to know about you, and at the same time, they will know what all benefit they will receive. You can take help of social media and other campaigns for this. Email marketing works bet in this case.

Suppose you are launching a movie site then take the help of social media to promote those as this site works awesome on social media and mouth promotion. There are many streaming video site those are working quite well and those mainly gets social media traffic.

5. Launch your Business & Rock

After doing all the above steps; it’s time to start your business. Do a good opening and start some offer to attract the new customers. This will help you to get first customers and business. Work on support stuff as this will make you a reputable brand.

Also Read: How to Choose a Good Domain Name for your Blog

Also initially spend some of your budgets on advertisement as it will make you famous. Also, target some website from your niche. Ask the webmaster to write a review about you and in reply give them some money or your product or software. By this way, you can reach out to the maximum people.

Over to You


So are you planning to start an online business? Do share your thought on this in comments or if you are already running your online business, please do share your experience with us. Hope this article on how to start an online business from scratch will help you in your journey. If you liked the article, do share on social media so that others will also get benefits.

Logical Strategies & Link Building for successful blogging career

By Ashutosh Jha → Thursday, June 1, 2017
Blogging and Internet earnings are on the boom, especially for unemployed citizens who inspired a lot reading other websites. If you to want to earn online as they do, first of all, you need a strong determination that you can do it, and say yourself that you are doing it for satisfaction and not to earn.

To start your blogging career, you have to do your niche research, gather your categories, and build some great articles about each topic you are going to focus. Blogging and Link Building Strategy
Before going into deep about this premiere link building strategies, let’s have some synopsis about selecting a niche for blogging, how to categorize your blog and how to choose your topics for your blog. Remember these are the exclusive tips that I share from my blogging experience, and many of them sell these tips as books on Amazon and click bank. :p

So, to summarize the effective blogging strategies here is an interesting graph by Zhang Jingyan on the blog strategy-
Effective Blogging Startegies

Selecting a niche for your blog

Well, you have decided to start your blogging career by making whomsoever your inspiration.

First of all, understand your inspirational blogger, research his/her articles and how he is monetizing his/her blog. Ok, all is good for now, you have decided to make your career or earn some bucks on blogging, it's all good up to now.

But taking your first step is the most important thing, never jump up into the race, do your research and practice, know the key point to success and start your work.
For example: “You can dig a mountain seeing others who are doing business for granite, but what if you get nothing from it”

If you want to start a granite company, what should you have to know?

Basics: How to register a company, knowing legal formalities, how to find granite from the hill, how much quality and price you can get and how much you should invest, and most important who are your clients and how to find it.

  Effective Blogging Startegies
Taking the real time example of above, all business have the same principles, and blogging is a single man show, so the most important thing is how much you know about the topic you are blogging about plays the key role in your success.

E.g.; if you are an engineering student, never blog about science subjects unless you know.

You can take help of this top 10 most profitable niches guide to select the best niche. So, if you believe you are on the right path and chosen a known topic, then do keyword research.

Selecting your Domain Name

You selected your niche, great…! Now, what?

A good domain name? Yes, you are right. Many bloggers fail due to lack of choosing a good domain. The domain name may or may not affect your domain name, but for a newbie, it is advised to take a related domain name.

Why I said to take a related domain name is, branding a domain name takes much time or cost which is a discouraging thing for a newbie.

SEO Experts can make any domain name to brand their niche, for example, moz or Quick Sprout is not related their niche, but they build their brand. As I said earlier branding makes time or cost, so I suggest a domain name related to your niche, preferably a Keyword Matched Domain rather than an Exact matched Domain, as studies reveal 32% success rate on KMD compared to 16% EMD.

For Long-lasting bloggers who never quit, I suggest you make your own brand rather than going with EMD. Here is some of the cheap domain name registrar.

Selecting Categories for your blog

All is well till now; you have chosen your niche and want to start your blog, but what about the categories or sub-parts of your blog. Didn’t understood? Let us take an example.

If you choose Health as your niche, then your categories should be Skin, Hair, Weight, Eyes, and Diet.

In starting stages, I have done the mistake of choosing a multi-niche blog where I wrote about employment, technology, health, and entertainment, and the result is, my employment news subscribers never liked entertainment posts and entertainment subscribers never liked science post, the overall loss of loyal readers.
I suggest you maintain a single topic for your blog, which looks great in the eyes of search engine and readers/visitors.

Suggestion for Article Length

The old monks in SEO suggests that article should be around 300-500 words in length, and the new generation so called bloggers suggest you write articles starting minimum 1000 to 6000 words length.

Effective Blogging Startegies
Well, I have seen pages that top the Google rankings just with a table, for e.g.: see typing keyword “301 redirect” or “LSI keywords” they are not many lengthy articles but topped due to Google knowledge graph.

The thing I want to tell you is, never write articles for the search engine, write for the real human, think you as your own visitor and write.

Well, these are very few tips about selecting a niche for your blog, categorizing your blog and writing articles, but the main thing is how to get on the first page of your blog?

After preparing your blog with a handful articles, submit your blog to all search engines using webmaster tools offered by Bing, Google, and Yandex by using your sitemap.

Exclusive free tool for you to submit all the search engines: http://olm.net/submit/
Please take care that you use this by taking at least four weeks’ time between your submissions

Link Building Strategy for New Bloggers

Choosing a keyword rich domain, and writing SEO friendly Content is not enough to rank on Search Engines.

As a new blogger, you need to register pages on popular social networking websites, like Twitter, Facebook, Google plus and many other for E.g.: if your website is TricksRoad.com, then register Twitter.com/TricksRoad or plus.goolge.com/+TricksRoad, not only these, build as many as profile backlinks as you can, which may be useful further and gives your website/blog authority and social signal boost.

Few Honorable mentions for backlinks: Folkd, Delicious, Tumblr, BlogSpot, WordPress, Plurk, Diigo and Flipboard.

Beyond these, submit your website to feed to RSS feed directories. Those who don’t know about feeds, just type yourwebsite.com/feed or yourwebsite.com/atom or yourwebsite.com/rss.

Some of the RSS directories I suggest are feedburner.com, feedage.com. feedburner.com, feedcat.net, bloglines.com etc. These websites not only boost your domain authority but also gives you visitors.

Further, try to maintain blogs on web 2.0 sites to get backlinks.

Exclusive Tip: When to creating a profile or a blog or a feed for your website, it’s a one page with no authority, search engines never cares for those, try to build social signals and backlinks for your social profiles, web 2.0 pages and even for feeds, yes you heard it right, have you ever tried back linking your feeds from at least FeedBurner?

Try it and see the magic for low and medium competitive keywords.

These were all about Logical Strategies & Link Building for successful blogging career. I think I have tried to cover all the aspect of link building for new blogs and moreover the strategies you should follow if you are starting a new blog.

Do let me know what you think about these effective blogging strategies and also share what strategies you follow while starting a blog from scratch?

About the Author: Rakesh Dursheti


Rakesh is a Content Writer, Web Designer works at Kretya Web Services and author at http://marketingblog.us.

Best Alternatives to Google AdWords Ads

By Ashutosh Jha → Tuesday, December 6, 2016
Google Adwords! Damn familiar if not because of their PPC network then must be for finding the keywords for your website…right? This article is all about best alternatives to Google AdWords.

Best Alternatives to Google AdWords

Before going into best alternatives to Google AdWords, let me talk something about Google AdWords for those who are little new.

What is Google AdWords?

Google AdWords is an advertising platform by the search engine giant Google (now a part of Alphabet Inc.) where you can advertise your products. This network works on PPC (pay per click) model, and you will have to pay for the number of clicks done on your ad. Pay-per-click is calculated by dividing the advertising cost by the number of clicks generated by an advertisement. The basic formula is:

Pay-per-click ($) = Advertising cost ($) ÷ Ads clicked (#)

They are number #1 PPC network currently with a market capitalization of more than 50%. Adwords is one of the best places to advertise a business online. In 2014, a bulk of Google’s revenue was from AdWords itself. It was measured that $66 Billion was from AdWords itself.

Also Check: New zbigz Alternative

But as you have landed on this Best Alternative to Google AdWords, you must be thinking to move away from the Google AdWords. Despite being the world’s largest PPC network, why people like you walk away from AdWords.

So after days of research and my experiment, I found few points that may be causing advertisers move away from the Google AdWords. Below are some of those.

Why Advertisers move away from AdWords

Here are some of the points those may be causing you to step away from the Google Adwords and causing you to search for best alternative of Adwords.

1. Not getting enough traffic

2. Getting traffic but not converting- This is the very standard issue for most of us. Many of receive traffic and clicks but it is not converting well. This is because Google shows the ads on the website signed up with their AdSense program and if the site where the ads are showing are not of high value than there are chances that you will not get good conversion.

3. Your niche is not compatible with Adwords policy.

4. It’s too expensive. Expensiveness is also one of the reasons why many people leave Google AdWords.

5. AdWords doesn't suit your need- I agree. I was doing PPC with Adwords (also doing now but for different need), but it was not converting well. I was trying CPL campaigns with AdWords and was not converting well but worked well for CPS.

So there is a chance that some of the campaigns won’t turn well in AdWords whereas can do best with other advertising partners.

So as now it is clear why advertisers move away from AdWords and look for the best alternative of Google AdWords, here I am going to show you some of the best alternatives to Google AdWords.

5 Best Alternatives to Google AdWords

Though there are hundreds of small and large advertising platform, I am going to list few those work.

1. Facebook Ads

How can we forget about Facebook? Facebook is currently the top social media having more than 1550 million active users as per Jan 2016. Below is the stats of some users of different social media as per January 2016 by Statista.

Facebook ads are quite famous these days and are giving a healthy competition to Google AdWords. If your target customers are using social media, Facebook ads might be an excellent starting point for your next PPC campaign. Facebook ads allow brands to reach specific segments within their 1 billion user base.


All you have to do is, create one Facebook page for your brand/product (which I am sure you have) and start the campaign. You can check more details about Facebook ads here. Also, if you need, the Facebook executive will guide you for the best ROI.

Pros and Cons of Facebook Ads

Pros
• Inexpensive- Facebook ads have the lowest cost per 1,000 impressions amongst any online advertising avenue
• Micro-targeting
• Facebook has 1.2 billion users who are 20% of the earth population.
• Call to action option (Buy Now/Sign Up) is converting well
• You can Choose between CPC and CPM pay structures
• More flexible than AdWords
• You can increase customer loyalty through a Facebook fan page

Cons
• You will have to pay for being seen
• Lack of organic views

Recently Facebook has changed the campaign strategy and below is what they are targeting now.

Image Source: simply measured

2. Bing Ads

Bing is from Microsoft. Like Google’s advertising platform is AdWords, similarly, Microsoft’s advertising platform is named as Bing Ads. Though it is not as popular as AdWords, still works great and is one of the best alternatives to Google AdWords currently. Bing Ads is a combined advertising media of Yahoo and Microsoft.


Bing is quite famous in the US and has more than 30% of market share in the search engine. So if you are targeting US market, Bing Ads can work perfectly for you.

The main advantage of Bing Ads is, it has much lesser bid price compared to AdWords and gives excellent conversion.

Tip: Based upon my personal experience, if you are doing CPL than try Bing Ads over AdWords. And if you with CPS, work with AdWords. This has worked great for me and many others I know.

Bing has everything similar to AdWords like you can do keyword research, can target location and much more.

Pros and Cons of Bing Ads

Pros
• Work great if you are targeting US traffic
• Less expensive than AdWords
• Ad description length is of 71 characters while AdWords just allows 35 characters.
• You can set both daily and monthly budget (In AdWords only daily)
• Enable you to reach around 600 million users worldwide.

Cons
• Can’t work great in all locations due to less share of search engine market
• Lower click through rate
• No options for negative keyword while making ad campaign

3. BuySellAds

BuySellAds is currently the largest marketplace to buy and sell the banner ads on different blogs and websites. According to their annual report, they serve more than 6 billion ad impression per month.

Once you are signed up as an advertiser in BuySellAds, you can select the websites where you want to show your banner ads. Every site will have their price like in $100, they will show your 100*100 banner for one month or 1 lac impression, they will charge $20, etc.


Now depending upon your requirement and budget, select the one which fits you. Though getting into BuySellAds as a publisher is quite severe and so the advertiser can only get quality sites to advertise and hence can get good ROI. Regarding a banner ad, we can say BuySellAds is one the best alternative to Google AdWords.

Pros and Cons of BuySellAds

Pros
• You can select the site as per your choice
• Can choose either on time basis or impression basis
• Offers the potential to target very specific niche audiences by manually creating advertisements
• Cheaper than per click model

Cons
• There is no assurance that you will get referral traffic as this works on impression/time basis.
• If ads are not appealing, this is not going to give you good ROI.

4. Infolinks

How can you forget Infolinks? Infolinks is one the best inline text ads network. Infolinks are one of the best advertising medium if you want to come over banner ads. Infolinks mainly serves four types of ads-

• inframe
• insearch
• intag and
• intext

Also, Infolinks is the cheaper advertising medium compared to other networks. Getting into Infolinks is quite easy for both Advertiser and publishers. But beware! As text ads, sometimes frustrate the users and so many publishers don’t use Infolinks, and so there is a significant probability that you won’t get quality traffic.

Recently, Infolinks has come up with many other ad formats which you can use for better earning as well.

Pros and Cons of Infolinks

Pros
• very easy interface
• Very less expensive network
• As doesn’t occupy space, so webmasters use this for Text ad network

Cons
• As these ads may irritate the users, so many web owner doesn’t use and so you will not get enough traffic
• Not so good conversion

5. AdRoll

AdRoll is a retargeting platform, which is one of the top third-party tools officially approved by Facebook as providing access to FBX. FBX is reaching people on Facebook based on specific actions they have taken online, like visiting your site.


Apart from Facebook, AdRoll also supports Google AdWords and also has their advertising medium. No doubt they are the best retargeting platform but their prices are relatively high and so can’t suit best for the new or smaller advertisers.

Pros and Cons of AdRoll

Pros
• As this is a retargeting platform so you may get some rep from AdRoll side who can help you to customize your campaign for best result
• Have various Ad options- Facebook/Google etc.
• Due to retargeting, the previous visitors will again visit, and there is a chance of more conversion.
• Can personalize your retargeting ads.
• Retargeted customers are three times more likely to click on your ad than people who haven’t interacted with your business before.

Cons
• Comparatively expensive
• Seeing your company ads all the time can make people creepy

Over to you
 These were some of the best alternatives to Google AdWords. Though these are not the only options. But I am sure these are the best alternative to Google AdWords for your advertising.

If you are not so happy with the AdWords, you may try any of the above advertising media and get good results.

What do you think on this? Do you know any other advertising medium which can work as the best alternative to Google AdWords?


5 Free Ways to Promote your Next Event

By Ashutosh Jha → Tuesday, September 13, 2016
Many times you will find that people spend lot of money but fail to get the targeted audience and success. Have you thought the reason for the same?

The main reason is the promotion. They don't promote their event or if they do so, not to the correct audience. So In this guide I will be talking about How to promote events free. Using these 5 basic but very powerful and most importantly FREE methods you would be able to promote your event successfully.

promote your event free

Suppose you are organizing an event or to be simple suppose you want to organize a webinar on Affiliate marketing where you will promote your Paid course on affiliate marketing. Now what you will have to do to promote that event?
Event promotion can be done in couple of ways- Paid Method and Free Methods.

Paid methods can include Facebook, Goggle ads etc. but if you don't want to spend or if you don't have initial budget (many of us have this situation) then this article on how to promote event free will help you to get success with the events.

How to Promote your Event for Free

Here I am going to share the 5 basic ways to promote but believe me these are at most powerful and will give good ROI.

1. Ask Suggestion

Here what you will have to do is put the status on your social profile like Facebook/Google+ etc. about your event and ask suggestion. Now suppose I am organizing the webinar on affiliate marketing so I will write on Facebook something like-

"How many of you are interested in earning $$$ through Affiliate marketing on auto pilot mode. I have done this and want to share my experience with you all. Want to join?
Also, suggest the date and time when you would like to have. Thank you!"

So this is a very simple post but it will attract the visitors. There are many punches I have used like-

• I have asked Questions. People love to answer and share their thought on social media.

• I have thrown the ball on the user's hand that when they want me to organize the webinar? - This will create a connection with the user and it feel that the organizer really cares for the members.

• I have marked about the earning and also have written that I have earned--means? I have done and they will believe me.

So using these types of posts, you can get good number of engagement.

2. Use Twitter Hashtags

The 140 characters will help you a lot. Yes use the #tag and promote your event. If it is a big event, use #eventname in the #tag else use your site name or whichever thing is famous.

You can also; take help of retweet sites where for some credits other will retweet your tweet and you can target larger audience.

3. Instagram

Instagram is very famous social site in terms of images. Around 40M pictures are getting shared each month on Instagram every month. It is the popularity of Instagram that attracted Facebook to buy.

To promote your event on Instagram, all you have to do is - create an awesome image for your event and promote on Instagram using hash tags. The impressive your image would be, the better it will reach. Also, share your Instagram image link on your other profiles.

Also Read: 3 Powerful Ways to promote your blog

4. Newsletter

If you are in blogging or any online activities, you must be having good audience. So what you would have to do is, prepare a good email template which should include a brief about your event and shoot out email to all your subscribers.

Remember to include the details about the event like why your subscribers should attend your event, what you offer etc. It should be a perfect sale copy.

This method will convert the most because all your subscribers already trust you and it won’t be difficult for them to decide whether to attend or not.

5. Do Guest Posts, ask friends to share

Guest post still works if you are not doing just for backlinks. Find the blogs from the niche in which you are organizing event and approach the admin for a guest post. As you are not asking for backlinks so admin will not have a problem at all.

Now suppose I am organizing event on affiliate marketing so i will identify blogs on Blogging Niche, tech Niche, marketing niche etc. and will approach the admin.

While writing the post, I will mention that "if you want the live experience you should join the webinar". So here I am not asking for links but at the same time I am pulling the members for my events.

Over to you


These are the basic ways to promote the events free and I see most of the people not using these effectively. If you are using these methods to promote your events, I am sure you can get good number of attendees. I hope this post on How to promote events for free will help you to promote your events in an efficient manner.

Which method you use to promote your events?

Free Google Slides Templates to Make Elegant Presentations

By Ashutosh Jha → Tuesday, April 19, 2016
With increasing the professionalism and competition in any business, what works better is your product and how you’re presenting your product to your potential audience.

Many times you will see that companies having excellent quality and strength don't get customers while at the same time company with average quality grab the deal. But how? Because while presenting their slides, they convey their message more efficiently.

Free Google Slides Templates

Whenever you are going to do a business deal or doing something which is formal, make a creative presentation which will help you a lot. It is not a secret that visuals works amazingly and produces a great result.

It has also been seen that content with images works 75% better than without content. It gets 2.3x engagements than without visuals.

Free Google Slides Templates

B2B companies are not generating 67% more leads than ever using quality and appealing visuals, and that is the power of visuals.

Similarly, presentations impact a lot in the meetings. If you are going to participate in a meeting, make sure you are well prepared and have some reference so that if you are missing some part also, you can quickly recap those.

But people find it difficult to develop a presentation which is not actually. You can design a beautiful and meaningful presentation in even less than half an hour. There are many free resources available to create the presentations.

Over the Internet, you can find thousands of free templates like those provided by Free Google Slides Templates, Microsoft PowerPoint templates and many other resources offering presentation templates and designs compatible with Keynote and OpenOffice.

Free Google Slides Templates

All you have to do is, use any of those free templates, edit the text placeholders with your content and get your work done efficiently. Including a presentation in the meeting will leave an impact at least three times than without presentation.

Here in this tutorial, I am going to show you how to create presentations using Google Slide Templates.

Different Types of Google Slide Templates available at FGST


FGST provides slide templates in different categories, and you can select the one which suits your business category.

Here are some of the major Google Slide Template categories-

● Business
● Creative
● Elegant
● Formal
● Inspirational
● Playful
● Simple
● Startup

You can select the templates from any of these categories, make your own copy in Google Drive and can start working on it. The best thing with these Google Slide templates is, if you have any other slides with you, you can upload it to the presentation and use it, or you can combine slides from other existing presentations, even if were downloaded from PowerPoint templates websites or part of a slide bundle. Here are some popular Google Slides templates that you can find online.

● Gradient Backgrounds for Google Slides
● Presentation Templates
● Flat Highlighting Presentation Template
● Pastel Theme Presentation Template
● Corporate Presentation Template
● Pitch Deck Google Slides Templates
● Book Presentation Template

With Google Slides, you can create a new presentation and edit with others at the same time. The best thing is, if you need to collaborate with your own team, then you can use the collaboration features of Google Slides to edit the presentation concurrently, and keep all the team working on the same presentation.

Today, I have collected some of the beautiful Free Google Slides Templates for you. These templates don’t only look awesome but also these are highly customizable.

Top 7 Free Google Slides Templates

Here I have compiled a list of Top 7 Google slides for you. These slides are highly customizable apart from these are most beautiful and attractive.

But before going into these top 7 Free Google Slides Template, let me share the features of it-

● These are free, and you can download them without any restrictions.
● Compatible with Google Slides along with Microsoft PowerPoint and Apple Keynote.
● Created for 16:9 Aspect Ratio, the format used by modern projectors and TV displays.
● Vectorial shapes and icons: Resize and edit the Look and feel without losing image quality.

How to use these slide templates?


Using these templates are very easy and all you have to do is. Download the Free Google Slide template and follow the below steps depending on the tool you are using.

● Google Slide: Navigate to the File menu and select Make a copy. A new Google Slides Editor will open with an editable version of the template. This copy will be created in your Google Drive® account.

● PowerPoint: Navigate to the File menu and select Download as Microsoft PowerPoint. You will download a .pptx file that you can open in PowerPoint.

Note: If you are using PowerPoint to edit the presentations, you will need to install the fonts used in this presentation. Links to the fonts are provided at the end of this presentation.

Now let's start with the top 7 Free Google Slides Templates.

1. Presentation Template 15 Slides for Compelling Lists

Free Google Slides Templates

2. Gradient Backgrounds Presentation Template

Free Google Slides Templates

3. Flat Highlighting Google Slides Presentation Template

Free Google Slides Templates

4. Awesome Pitch Presentation Template

Free Google Slides Templates

5. Professional Flat Corporate Presentation Template

Free Google Slides Templates

6. Creative Banners Presentation Template

Free Google Slides Templates

7. Blue Technology Presentation Template

Free Google Slides Templates
Want to download all these?

These were some of the best free Google Slide templates for your use in slides for free. You can download or make your own copy, and you can use as per your need. The most impressive one to us was the Blue Business Technology design.

Compared with other technology presentation templates available online, this one has an impressive technology background and effect. Which template you liked the most?

Grow your Business Using CometChat by Interacting with Your Visitors

By Ashutosh Jha → Friday, March 4, 2016
If you are running an online business, you won’t want to lose a single visitor. Who knows, that visitor might get converted into your customer? So it is a good idea to interact with those visitors in real time and convert those into customers. This can be done easily through chatting. 

Recently I have come across a very good chatting software CometChat which helps you to integrate the chat feature in your website easily and interact with the visitor in real time.

CometChat Review

What is CometChat?


CometChat is a unique product by InScripts, a software development company which allows you to include a chat functionality in your site to provide better user experience and to get more business. 

No matter where your site is hosted and which framework you are using, CometChat provides the flexibility to use their chat on your site. CometChat also support 9 major language and is supported by all the browsers. The best thing with CometChat is the light weight.

The software can easily be integrated with any site either through plugin or through simple php & JQuery codes.

It also allows video and audio chat and also allows users to talk using their Facebook and Google accounts.

CometChat Review

CometChat is one of the best chat software currently and is used by major companies since years. Company claims to have 30,000+ customers over in 127 countries including date.com, Bharat Matrimony and many such other companies.

Here are the few basic features of CometChat due to which it is very beneficial for the businesses.

• It is very light and so can be run on any server with minimal server load.
• It works on all the modern desktop and mobile browsers.
• You can share files, share your screen with others, send text messages, handwritten messages, documents, etc.
• Push notifications are available for mobile so that you never miss a message.
• You can allow users to create chat rooms, ban users or kick them, delete any conversation, etc.
• Users can interact without registration as well
• You can add a number of plugins to CometChat to provide audio-video chat and conference feature, multi-player games, real time translation, etc. to your website users.
• CometChat is available for all the major operating system like Windows, Android, iOS etc.
• As said above, this chat software supports 9 languages.

Features of CometChat


Apart from the above characteristics, here are some of the great features provided by CometChat which helps you to increase your sales and support.

Note: One of the best use of such Chat software can be this- If you are selling some products on your site then whenever any user is coming to the sales page, you can give them some kind of discount or offers. Believe me this covert like rocket.

1. Admin Panel

Admin panel works like a central repository where you’ll get all the information like who are chatting, which representing is working with which customers, total number of message received, and message sent and many such things. You can even monitor your associates like what they are answering and all.

You can also setup chatrooms, plugins and extensions, go through the logs, set up languages and monitor stats from your admin dashboard.

2. Audio Calls/ Video Calls

This is the new feature introduced by CometChat where users can interact with your executive through audio & video calls. Though this feature is only included in Platinum edition but every penny of it worth.
CometChat Review

Even users can initiate the video conference to interact with multiple users/executives. This is really a beneficial functionality as visuals impact more than text.

3. Custom Advertisements

Looking for more revenue from the same resource and effort? CometChat allows you to do so. CometChat can play a key role in generating an additional revenue on your website while entertaining your viewers. You can now add custom advertisements to the chat windows whenever you like.
CometChat Review

Ads will be displayed in the active chat box. You can easily use Google AdSense or any other HTML ad code in the chat box and can earn few extra bucks.

4. Stylish Themes

CometChat knows that different site has different demands and needs and so CometChat comes with many themes which you can use as per your need. You’ll have the complete flexibility to select from a wide variety of docked and embeddable chat themes that lets you customize CometChat to suit your website.
CometChat Review

Also, all the themes are highly responsive and works well on both mobile and desktop.

5. Seamless Integration

CometChat integrates seamlessly into your existing website & app. They have number of plugins and installation ready for multiple frameworks. Also, they provide various features for the users to login-

CometChat Review

• Automatic User Login
• Guest Login
• Social Login
• Use Avatars
• User profile and many others

Below are some of the platforms for which they have ready to install integrations. You just need to active on these sources.

6. Mobile SDK

Mobile chat SSK is available for iOS and Android platforms. You can also add Mobile SDK to your dashboard to receive the messages directly on your existing mobile applications.

There are many features of mobile SDK like-

• Audio/Video/Text Chat & Conference
• Audio/Video Broadcast
• Seamless Integration
• No external dependency – In terms of external codes
• Send & Receive Files from the users easily
• Attractive keyboard with Emoji to express your feelings

Apart from these main features, there are still numerous features of CometChat that keeps it far ahead from their competitors’ like-

• Send Files – You can send files to your online users quickly
• Whiteboard – Users can share their thoughts using whiteboard plugin
• Push Notifications – Enables you to send the notifications on desktop and chrome browser
• Compatibility- Highly compatible to all devices and browsers.

Pricing


Here are the different pricing plans of CometChat-

The professional plan comes at just $129 which is suitable for small business. If you have mid-level business involving good number of users and employee, you can try Premium plan at $249. For large industry, they have Platinum with many extra functionality at $499.

CometChat Review

Conclusion

CometChat is really and a most have software for all the online business. Though there are multiple such software but the features CometChat is providing is really amazing. You can also check the demo of all their features for better understanding.

Which chat software you use on your site? Share your experience with us.

Lucky Orange Review: A Complete Analytics Solution

By Ashutosh Jha → Tuesday, February 2, 2016
If you are in Internet Marketing or any in any online business, you must be knowing the importance of Analytics. We want to know each and every action of all the users like

• What they are searching
• How much they are reading
• Where they are clicking
• Why they are/not buying and many such more questions

And based upon these results we make some recommendation/conclusion and work on the negative points to grow our business.

But this is not as simple as this sounds too. Most of us simply use Google Analytics free version to track our visitors and to find which page they are visiting and through which keywords they are coming. But due to the high competition, we can’t be ahead of others if we are just using the basic analysis.



So, today I am going to share one of the top analytics tool Lucky Orange which is capable of giving you whatever you want to know about visitors and their actions. This is a perfect tool for all your analytics need.

What is Lucky Orange

Lucky Orange is an analytics platform that offers not just your typical users stats but many more than the traditional analytics. This is just a perfect alternative of Google Analytics. So if you are fed up with Google Analytics or want a change, do try Lucky Orange.

They so you exactly how people are browsing your website. You can play with individual user’s session and data and can find the gaps between what users are expecting and what you are providing and finally filling the gap between the so called demand and supply.

Excellent Tools & Features of Lucky Orange to Grow your Business


Lucky Orange has 7 amazing applications using which you can have complete insight of your analytics. Let me take you through each one of those application one by one.

1. Heatmaps

A heatmap is a graphical representation of data where the individual values contained in a matrix are represented as colors.

Lucky Orange’s Heatmaps allow you to have three kind of Heatmaps-

• Clickmap
• Mouse Movement
• Scroll depth

These three maps help you to know the areas of your site that
• Attract more attention
• Menu items that get more clicks
• Banners that attract more attention and clicks and many more

I think from these data you would be able to reach to the conclusion that what are your week and strong areas and can work on week.

2. Chat

I have seen many online companies those are using many companies services for their online need like Analytics from X company, Pool from Y, chat from Z and so on… and managing all become tedious job. So here is the solution for it. Lucky Orange provides chat feature as well.

This feature gives you the option to interact with your users in real time and if they are facing any issue, you can resolve those immediately and so proving great support which now a days is utmost important.

The best thing is, it works smoothly with on all the devices like phone, laptop, tablet etc.

3. Recordings

This is the feature that I liked most. Lucky Orange will automatically create a recording of every visitor to your website. Quickly filter and segment recordings so you can see exactly why visitors are not converting.

With recording, you can match Heatmaps and get the best visualization of the activities. The recorder provides more useful data like how much time the visitor spent on your site, where he came from, how he navigated your site, which pages he visited, etc.

4. Form Analytics

If you are using multiple forms on your website like order form, multiple optin form than using form analytics you can easily get an advanced reporting with many interesting metrics, like the most important “conversion reporting.”

It discover which fields on your forms are causing the most friction and abandonment and so you can correct those.

Here are 4 main Form Analytics Reports that you will get from Lucky Orange dashboard-

ABANDONMENT REPORT: This tells where last visited/typed before leaving.
TIME TO START REPORT: how long it takes on average for visitors to start a form?
TIME TO COMPLETE: You need to know how much time your visitors take to complete each field on your forms. Some fields take more time and may result in high rate of abandonment on average.
REPEAT FIELDS: Which fields are usually repeated by visitors?

5. Pools

Customer feedback is very important. If you are a website/blog owner, your visitors are your customers and try to have a feedback.

You can build some poles and ask your visitors what they think in the form of radio button or check box or text box answers.

Suppose you want to promote some wordpress plugins and so you can create a poll asking

Do you have a blog?

If the answer is yes, ask- do you use Wordpress?

And based on the answer you can decide whether you should go ahead or not.

These polls are fully customizable, can have multiple questions, redirect to URLs, and can be triggered at just the right moment.

6. Real Time Visitors Tracking

This is an amazing feature using which you would be able to see each time a new visitor will land to your website.

You would be able to see all the details like source of traffic, landed page, demographics details of users and many more.

This feature is also linked to the chat system giving you the ability to instantly initiate a chat with a reader that’s currently on a certain page on your site.

So if some users are on your pricing page, so you can provide some kind of discount to convert that into sell fast.

7. Conversion Funnels

Conversion Funnels let you quickly see where people abandon a process on your website such as checking out or creating an account.

So using this report, you can work on the points where usually leave you so that in future it will not get repeated.

Pricing

As you seen above, Lucky Orange provides amazing features. With these all features also, their plans are very cheap and one can easily afford it.

The starter plan for 1 site just start at $10 per month and for 3 sites, it is $20 per month. You can check the details about the price below.


I would suggest you here to go with yearly plan to get extra 10% discounts.

How to Install Lucky Orange?

Installing Lucky Orange is not a difficult task at all and it will just take few minutes to complete the setup.

There are couple of ways to setup the Lucky Orange on your site

There are 2 ways to have this code setup on your site-

• Copy and paste the code (given by Lucky Orange upon sign up) before you meta tag
• Or simply download the Plugin from Wordpress.

You can also follow their official guide for installation.

Conclusion

This was all about an excellent analytics tool Lucky Orange. They really provide some of the great features to make your online business successful.

Start Lucky Orange for Free

What you think? Which tool you are using to track your visitor’s activities?

Launch your own video site with Uscreen

By Ashutosh Jha → Friday, January 29, 2016
We are in 21st century where digital world is growing tremendously. Now a days everything is trying to be online and all business and products are trying to be in visual representation.

Remember earlier days when we used to travel several miles to take some coaching class? What about now? And the tutors also had to arrange a large classroom with all the facilities.


I am not saying these have been stopped but definitely you will agree to me that these have been reduced a lot. Today we are in digital world where for every small things first we Google it.

Whenever we need any reference to any particular topic, we first check in Google, YouTube or any other video site for reference. Depending upon the requirement, we subscribe for the course, make payment online and take the course and we are done!

The same applies to those also who want to teach. What they do? Record their session, put it as a course on Udemy or any such video subscription site and sell. All done!

No need of classroom and other amenities. This is the beauty of digital stuffs. Today I am going to show you a tool using which you can also create your own video demand websites, online training and many more.

How Uscreen is helping you to create video sites

Uscreen is a video creating site with several features. This tool is perfect to create online training, courses or any such training.


Uscreen can help to all class of profession starting from the simple tutor to a large business like

1. Tutors/Instructors

This tool is a best fit for you if you are an online tutor or instructor. Even if you are teaching offline, you can make video, presentation and can teach.

You can also create membership site and can earn money. Create your site and start using subscription based model where you charge people for subscribing.

2. Reach using Webinars

Do you want to target your audience through some kind of webinar or webcasting? Here is the ultimate solution using which you can reach to your audience.

Also, you can monetize your webinars and can earn some indirect money from it. Here indirect money means you can get some extra income as the main motive of webinars are some kind of subscriptions or selling products which are your direct source of income.

3. Employers can save Resources

Organizations usually provides high standard training to their employee. Many time offline training are being done but that becomes hectic to travel every location and provide training offline for the training department.

So here is the best solution for that. What best they can do is, design the presentation, seminars or videos and can sent it across all locations or can arrange some kind of webinars. Now a days many companies are inheriting this culture and are beneficial for both employee and employer.

4. Monetize your videos

You can monetize your videos easily by selling them individually, as rentals, or as a subscription service easily. There are many features of it. Some of those are like below.

• Easily Upload & Manage Your Content
• Full DRM Solution Protects Your Videos from Theft
• Direct Integration with Shopify
• View Detailed Analytics & Reporting

Features of Uscreen


Uscreen provides some unique features to their customers and you will be much satisfied with kind of service they provide. Here are few main features of Uscreen.

1. Upload Any Content

Upload videos, audio, podcasts, PDFs, Excel sheets, documents and any other type of content, and securely deliver them to your end users. This gives you more flexibility to create what you desire to do.

2. Fully Customization

This is the most important feature that I like about Uscreen. For a marketer like me, we have different requirements for each campaign and so 100% customization really needed each time. And it’s great to know Uscreen fulfills.

3. Content Scheduling

Schedule your content to appear in user's library automatically and also be removed automatically. This feature is commonly used with subscriptions or training.

4. Multi-Language Support

No matter which country you support, they provide full flexibility for it. Currently I am thinking to start a new campaign for Norway and so I will not have to think much as they provide multi language support and can be used very easily.

5. Built-in Themes

They have quite large number of sample themes which you can use for your campaigns and can design the best out of it. As these are fully customizable and so you can do whatever changes you would like to do in these.

This list simply continues and you can check more of their features here.

Pricing


The pricing of Uscreen starts at just $99 per month where you can make unlimited videos with 1000 users allowed. Also, as stated earlier all the plans has unlimited bandwidth. The $99 plan is the basic plans for the starter and small scale business.

The pro plan is at $199 and the ultimate at $299. You can ask them to quote you custom offers.


Apart from this, Uscreen provides 14 days of free trial without any credit card. You can enjoy free trail and if you like, proceed with it.



Over to you
This was all about Uscreen video subscription program. I really liked this service and you will also like it. If you are an online marketer or instructor or anyone who have an online presence and want to provide some services than you must try them once.

Have you tried Uscreen? Do share your views with us. Or do you know any such apps like Uscreen? Do share with us.